Essays about: "online airline"

Showing result 1 - 5 of 13 essays containing the words online airline.

  1. 1. Individual Ethnocentrism Effect on Purchase Intention : A Study of Swedish and Finnish Airline Consumers

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Felix Stenberg; Joakim Bosved; [2023]
    Keywords : Ethnocentrism; purchase intention; national airlines; consumer perception; frequent fliers; gender; Swedish consumers; Finnish consumers;

    Abstract : Abstract  Background: Due to recent geopolitical issues, ethnocentrism has had a noticeable rise. However, the effect of consumer ethnocentrism on purchase intentions has received little prior research. An especially noticeable lack of previous research is within intangible products such as services. READ MORE

  2. 2. Mining the Skies: An Exploration of Airline Reviews using LDA

    University essay from Lunds universitet/Nationalekonomiska institutionen; Lunds universitet/Statistiska institutionen

    Author : Joel Ljungström; [2023]
    Keywords : LDA; Logistic Regression; Classification Tree; Airline Reviews; Web Crawler; Business and Economics;

    Abstract : Airlines face a highly competitive industry requiring large capital investment at thin profit margins. In addition, the carriers are re-emerging from the COVID-19 pandemic; a time period which brought the industry to a standstill and revenue streams to an unforeseen low. READ MORE

  3. 3. The dynamic process of brand negotiation in virtual brand communities in the airline industry - a case study of a full-service carrier, KLM Royal Dutch Airlines

    University essay from Göteborgs universitet/Graduate School

    Author : Jing Rong Chang; Corina Choi Magnusson; [2021-07-01]
    Keywords : Brand negotiation; virtual brand communities; trust and commitment; actor-network theory; airline industry;

    Abstract : The increasing application of digitalisation and the popular use of social media affect the way brands communicate with their customers. The growing significance of virtual brand communities (VBCs) such as Facebook brand fan pages has led to a change in how brands and consumers interact, thus urging researchers and marketers to look for new perspectives of management within this area. READ MORE

  4. 4. Comparing Text Classification Libraries in Scala and Python : A comparison of precision and recall

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Filip Garamvölgyi; August Henning Bruce; [2021]
    Keywords : LaBSE; Spark NLP; NLP; Text classification; Scala; LaBSE; Spark NLP; NLP; Textklassificering; Scala;

    Abstract : In today’s internet era, more text than ever is being uploaded online. The text comes in many forms, such as social media posts, business reviews, and many more. For various reasons, there is an interest in analyzing the uploaded text. For instance, an airline business could ask their customers to review the service they have received. READ MORE

  5. 5. Crisis Communication and Management using SocialMedia: a Crisis Response to Ethiopian Airlines ET302 Crash

    University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Author : Zuhura Mohammed; [2020]
    Keywords : Airline Crisis; CDA; Crisis Management; EAL; Facebook Posts SCCT; Social Media; Twitter Posts;

    Abstract : On the Sunday 10th of March 2019 Nairobi-bound Boeing 737MAX8 Flight ET302 of EthiopianAirlines plunge in to the ground and kills all 157 passengers onboard. Consequently, the accidenttook attention of international media and people around the world. READ MORE