Essays about: "sales channels"

Showing result 6 - 10 of 110 essays containing the words sales channels.

1. 6. Can Swedish SMEs preparefor the next global crisis?

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Kristoffer Gunnarsson; Marcus Jansson; [2022]
   Keywords : covid-19; international; sales channels; trade fairs; global crisis; swedish sme; adaption; digitalization; risk acknowledgements.;

   Abstract : The covid-19 pandemic has impacted the international business environmentheavily. This global crisis has forced companies all over the world to adapt.The ability to adapt has been a critical factor in being able to compete oreven survive. READ MORE

3. 7. Digital communication in the sales process : The influence of digital communication and the rationale behind using it

   University essay from Umeå universitet/Företagsekonomi

   Author : Niklas Hanssen; Johan Sundström; [2022]
   Keywords : Digital communication: Sales process: Digital communication influence;

   Abstract : Digital communication has shifted the way that communication takes place for many companies. The amount of technological communication platforms and tools available are high and are also still increasing which also entails that many companies have several ways to communicate available. READ MORE

4. 8. Type of online sales channel as a determinant of consumers’ perception of its e-service quality : An experimental study of Generation Y on the e-commerce market

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Agnieszka Maria Kozakiewicz; Lisa Lienstromberg; [2022]
   Keywords : e-commerce; e-service quality; online sales channels; consumer behaviour;

   Abstract : With the growing popularity of e-commerce, this market has become highly competitive, prompting companies to develop an appropriate strategy. As it turned out, focusing on e-service quality is the key and most competitive strategy in this market. READ MORE

5. 9. Holoportation: a qualitative study on the NextGen communication channel

   University essay from Linnéuniversitetet/Institutionen för informatik (IK)

   Author : Natalie Koutny; Vinod Kumar Verma; [2022]
   Keywords : ;

   Abstract : Purpose: The objectives of this thesis was to examine and discuss the existing interpersonal communication and the impact it has when utilising current technology to communicate remotely. Once the situation was studied, it was possible to analyse the perception and usability of NextGen communication, specifically holoportation, which can have in five different industries. READ MORE

6. 10. Using Machine Learning to Connect Brands with Influencers

   University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

   Author : Jonathan Hedlund; [2022]
   Keywords : Interaction Technologies; Machine Learning; UX-Design;

   Abstract : With the increase of social media users, marketing through social media channels is becoming more and more important for large and small businesses around the globe. This form of marketing can be done in different ways. READ MORE