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Showing result 1 - 5 of 36 essays matching the above criteria.

  1. 1. The Influence of Pricing Strategy on the Growth of SMEs : A Case Study in Liberia

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Dewah Netta Jackson; Ohabuike Joshua Ajuro; [2023]
    Keywords : Pricing; Influencing of pricing strategy; SMEs growth; Liberia;

    Abstract : Small and Medium Enterprises (SMEs) play a crucial role in the economic development of any nation. However, due to various challenges, including government policies, cost of production, competition, and market demand, SMEs often struggle to survive and grow. Pricing strategy is one of the critical factors determining SMEs' success. READ MORE

  3. 2. Leadership & The importance of Corporate Entrepreneurship

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Erik Johansson; Aava Frisk; [2023]
    Keywords : Corporate entrepreneurship; Leadership; SME; Entrepreneurial orientation; Management innovation; Leadership innovation; Entrepreneurship; Autonomy; Attention based view;

    Abstract : Due to the importance of corporate entrepreneurship and leadership innovation when nurturing and building the company, along with keeping up with competition in an ever developing world these concepts have become more of an importance over the past few years. Corporate Entrepreneurship has an important role in building innovation and is needed to avoid disruption. READ MORE

  4. 3. How eco-efficiency can be achieved through digitalisation: A study of Swedish SMEs in the logistics industry

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Alicia Seah; Ezekiel David Gowon; William Eggenkamp; [2022]
    Keywords : Digitalisation; Eco-Efficiency; SME; Logistics; Sweden; Sustainable Development; Resource-Based View; Digitalisation Capabilities;

    Abstract : In the current literature, a gap is identified concerning how SMEs can achieve eco-efficiency through digitalisation. This study sets out to explore how firms can achieve eco-efficiency objectives by employing digitalisation as a resource. READ MORE

  5. 4. Increasing sustainability performance in a SME : Focusing on lean and green

    University essay from Jönköping University/JTH, Produktionsutveckling

    Author : Vigneshwar Harisekar; [2021]
    Keywords : Sustainability; lean and green; small and medium sized enterprises; SMEs; 5S; value stream mapping; Hållbarhet; mager och grön; värdeflödesanalys; 5S; Små och medelstora företag;

    Abstract : The SMEs are considered as the backbone of the country, they are contributing the biggest part of the country’s GDP (Gross domestic product). The SMEs are showing rapid growth and facing tough competition to satisfy the customer needs. READ MORE

  6. 5. Dynamic Capability as a tool in SME's : A qualitative study on successful enterpreneurs in Afghanistan

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Lisa Kakar; [2020]
    Keywords : Competitive advantage; dynamic capability; human resource; energing markets; SME;

    Abstract : Introduction - Firms nowadays are trying to build a sustainable competitive advantage toensure their long term stay within the market. But as the business environment is rapidlychanging due to the new technology, it makes it difficult for firms to develop a competitiveadvantage. READ MORE