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Showing result 26 - 30 of 452 essays matching the above criteria.

  1. 26. The future of traceability technology in the food industry

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Sara Hjelm; Simon Karlsson; [2023]
    Keywords : Blockchain; traceability; transparency; consumer loyalty; challenges and opportunities; food retail; supply chain management;

    Abstract : The food industry faces many challenges in its sustainability work, and consumers demand that companies in the food industry should increase their transparency. For the food industry to be more transparent, it must improve its traceability throughout the supply chain. READ MORE

  3. 27. Humans as enablers of digital transformation of retailers: The design system SKAPA and its users as capabilities for IKEAs digital transformation

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lauriane Martine Jambu; Nina Lotz; [2023]
    Keywords : digital transformation; retail industry; design system; dynamic capabilities; digital maturity; adoption; human factors; Business and Economics;

    Abstract : This thesis aims to explore how a design system can serve as a resource for digital transformation within the retail industry, by drawing from the dynamic capabilities approach and the digital maturity framework by Pinto et al. (2023). READ MORE

  4. 28. Digital Transformation in the Fast Fashion Industry: How do Consumers Perceive Phygital Retail?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Andi Nur Haeriah; Chiara Jutz; [2023]
    Keywords : Digital Transformation; Fast Fashion Brand; Phygital Retail; Customer-Based Brand Equity.; Business and Economics;

    Abstract : The fashion industry has witnessed significant digital transformation, leading to the emergence of phygital retail that seamlessly integrates physical and digital experiences. This study explores the impact of phygital store design on customer-based brand equity in the fast fashion sector, focusing on the drivers and barriers that shape customer perceptions of phygital retail. READ MORE

  5. 29. Shop 'till the fees drop: A quantitative study on students' perceptions and attitudes towards delivery fees

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Magda Liljedahl; Ronja Svensson; [2023]
    Keywords : Delivery Fees; Mental Accounting Theory; Price Partitioning; Attitude Towards the Offer; Price Fairness Perception;

    Abstract : Due to the rapid technological developments in E-commerce, an increasing amount of the Swedish population resorts to online shopping for their necessities. Thus, the Swedish online grocery retail industry has established an online presence, leading to additional shipping and handling costs. READ MORE

  6. 30. Digital Product Passports: Exploring Product information and its role in fostering the Circular Economy

    University essay from Lunds universitet/Institutionen för informatik

    Author : Sunitha Kopparapu; Abhishansa Sharma; [2023]
    Keywords : Circular Economy; Sustainability; Digital Product Passport; Product Information; Transparency; Traceability; Recyclability; Business and Economics;

    Abstract : The Circular Economy (CE) came into existence due to the increasing environmental concerns produced by the legacy linear economy which consumes too many resources and generates a lot of waste. The CE is initiated on the ideas of reducing, reusing, and recycling resources by utilising the product information. READ MORE