Essays about: "thesis topic in business communication"

Showing result 6 - 10 of 65 essays containing the words thesis topic in business communication.

  1. 6. What Happens When the Cookies Crumble? : A mixed-method approach to investigate Internet users’ perceptions towards the Cookieless Future

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Anikó Ács; Jelia Agiden; [2023]
    Keywords : Third-party Cookies; Consumer Perspective; User Intention; Perception;

    Abstract : Purpose: The purpose of this study is to investigate and understand the consumer perspective and intentions toward the prospect of a future without third-party cookies.Design/Methodology/Approach: This thesis utilized a combination of exploratory and confirmatory research design. A mixed-method approach was used for the data collection. READ MORE

  3. 7. Brewing sustainability: Exploring the impact of circular economy communication on consumer engagement and sustainable behaviour in the coffee shop industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Maria Alejandra Molano Ramirez; Jasmijn Heliantha Köhler; [2023]
    Keywords : Circular economy; Communication; Coffee Shop Industry; Reusable Cups; Message Framing; Social Exchange Theory; Value Co-Creation; Sustainability; Business and Economics;

    Abstract : Due to the upsurge of interest in the field of sustainability, and specifically circular economy, it is of increasing importance for companies to dedicate themselves to greener business models and initiatives that step away from the linearity that is currently predominant. One way in which circularity can be implemented is through effective communication towards customers to incorporate them into the sustainability efforts. READ MORE

  4. 8. Sustainable Supply Chain Management through the integration of IoT: Road Transportation

    University essay from Södertörns högskola/Institutionen för samhällsvetenskaper

    Author : Samsul Alam Al-Majidi; [2022]
    Keywords : Sustainability; sustainable development; Internet of things; road transport; road transportation; communication service provider; internal barrier; external barrier; facing and overcoming barriers;

    Abstract : Traditional transport companies usually focus on achieving economies of scale in supply chain management. At the same time, the managers of transport companies aiming to achieve sustainability often do not consider the barriers needed to overcome to achieve a sustainable supply chain. READ MORE

  5. 9. Are virtual meetings here to stay? : A qualitative study of how Covid-19 has influenced international firms' way of communicating in B2B meetings.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Caroline Söderberg; Sandra Andersson; [2022]
    Keywords : ;

    Abstract : The Covid-19 pandemic has changed the way international firms communicate with each other. Closed borders have led to people and firms not being able to travel to meet physically, which has created a lack in communication. READ MORE

  6. 10. An Understanding for CSR Communication Strategies : A content analysis of furniture & interior retailers CSR communication strategies

    University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

    Author : Oskar Sörman; Joel Karlsson; [2022]
    Keywords : Triple Bottom Line TBL ; Corporate Social Responsibility CSR ; Communication; Furniture and Interior Retailers; Business Ethics; Sustainability;

    Abstract : The increased interest and awareness of sustainability from an consumer perspective has also implicated increased interest among furniture and interior retailers. Sustainability does not only imply environmentally friendly products and have become a discussed topic in multiple contexts. READ MORE