Essays about: "unified content strategy"

Found 2 essays containing the words unified content strategy.

1. 1. The Closed-Loop Endeavour : A Case Study on Barriers and Enhancements of the PET Bottle-to-Bottle Recycling Systems in Germany and Sweden

   University essay from Högskolan i Jönköping/IHH, Centre of Logistics and Supply Chain Management (CeLS)

   Author : Fabian Bayer; Jonas Bergmann; [2016]
   Keywords : PET bottle; closed-loop recycling; bottle-to-bottle recycling; b2b; Germany; Sweden; reverse logistics;

   Abstract : Problem: The demand of beverages in PET bottles is constantly increasing. In this context, environmental, technological and regulatory aspects set a stronger focus on recycling. Generally, the reuse of recycled material from post-consumer PET bottles in bottle-to-bottle applications is seen as least environmentally harmful. READ MORE

3. 2. Content strategy on social networks - Subway case

   University essay from Internationella Handelshögskolan

   Author : Dang Tuan Lai; Pierre Soutenet; Julia Mironova; [2011]
   Keywords : Content strategy; unified content strategy; social network; social media; netnography; Facebook; Twitter; Vkontakte; Subway; different countries; Subway France; Subway Russia; Subway Sweden; Subway Vietnam;

   Abstract : The social networks are becoming very popular among both general users and companies. More and more firms are using them as an efficient tool of advertising and promoting themselves. Today, there exist plenty of social networks. Among them, Facebook and Twitter are the most world-wide popular and well-known. READ MORE