Essays about: "women online shopping"

Showing result 11 - 14 of 14 essays containing the words women online shopping.

  1. 11. Factors Affecting Men in Terms of a Website's Design and Structure : A quantitative approach to find the most influential factors for men purchasing clothes online

    University essay from IHH, Företagsekonomi

    Author : Christian Lidström; Magnus Johansson Angesjö; [2012]
    Keywords : Buying behavior; Online shopping; Men s shopping behavior; Clothes and accessories; Website design;

    Abstract : Internet has over the years developed to a platform where more and more companies and organizations control their businesses. Men are spending considerably more time shopping in general compared to only a decade ago, and the numbers are still increasing. Men are using the internet to buy products more often than women do worldwide. READ MORE

  3. 12. E-commerce : A study on women's online purchasing behavior

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Malin Eliasson; Johanna Holkko Lafourcade; Senida Smajovic; [2009]
    Keywords : E-commerce; women; online purchasing behavior; online shopping; Internet shopping; E-handel; kvinnor; Internet köpbeteende; Internet handel;

    Abstract : Abstract Key words:E-commerce, women, online purchasing behavior, online shopping, Internet shopping Purpose: The purpose of this thesis is to map out the present behavior of women between 40-55 years concerning Internet shopping. Fur-thermore, the research aims at finding and analyzing factors that might help marketers when persuading the target group to increase their usage of Internet as a purchasing channel for home textile and decorations. READ MORE

  4. 13. Online shopping for women's apparel : A study extending generalization possibilities for problematic heuristics in online shopping

    University essay from Örebro universitet/Institutionen för ekonomi, statistik och informatik

    Author : Emma Nilsson; [2007]
    Keywords : Heuristic Evaluation; Online shopping; Usability;

    Abstract : As an increasing number of people are logging on to the internet to do their shopping, it is imperative for a site to be accessible and usable. Nielsen’s heuristic method is one esteemed method that many web site developers use in their design work. READ MORE

  5. 14. SMS marketing for mainland China : A study on the preferences in push and pull ads

    University essay from Örebro universitet/Institutionen för ekonomi, statistik och informatik

    Author : Emma Nilsson; [2007]
    Keywords : Marketing; Push; Pull; China; SMS;

    Abstract : As an increasing number of people are logging on to the internet to do their shopping, it is imperative for a site to be accessible and usable. Nielsen’s heuristic method is one esteemed method that many web site developers use in their design work. READ MORE