Virtual Reality Startup Guide : Navigating the New Product Development Process for Successful VR Sessions

University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

Abstract: The use of new technologies is important in new product development and virtual reality is a technology that companies today are trying to find use for in their organizations. The problem present today is that there are tools ready to be used that are not because organizations are at different maturity levels of understanding how to work in virtual reality (VR). VR could not only make development cheaper but also greener. This thesis aims to bridge the gap within Volvo Construction Equipment (VCE) to make the use of VR more present in product development. That is why the thesis crafted a startup guide on how to work with VR. The value of this is to inform all stakeholders within VCE of the value of VR at a basic level as a tool. The guide explains the benefits of virtual reality as well as a general step by stepguide on how to use it to replace some physical prototypes. It is targeted to project leaders and product developers.

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