Essays about: "business case IKEA"

Showing result 21 - 25 of 88 essays containing the words business case IKEA.

  1. 21. The Customer Experience in the Product After-Use Phase : A case study of the IKEA second-hand store

    University essay from Mälardalens högskola/Akademin för innovation, design och teknik

    Author : Viviana Garcia; [2021]
    Keywords : Circular Economy; Circular Business Model; Customer Experience; After-Use Activities; Reverse logistics;

    Abstract : As customers become more and more aware of the threats and limits of the current economic system, joined with the pressure of environmental policies, companies are pressured to rethink their offerings, processes, and business models in order to accelerate the transition to a circular economy. This transition requires significant changes in habits and behaviors, but simultaneously it offers opportunities for innovation. READ MORE

  3. 22. Is a Brand Light, Flexible, and Disposable? A Closer Look at Ingka Centres in the Face of Change – An Exploratory Case Study

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Tess Meyer; Emily Brown; [2020]
    Keywords : Employer Branding; Employee Engagement; Corporate Restructuring; Organizational Change; Subsidiary Organization; Ingka Centres; IKEA; Business and Economics;

    Abstract : The aim of this thesis is to explore the interrelation of employer branding and employee engagement in the context of corporate restructuring and organizational change. Our research follows an interpretative and abductive approach. We have conducted a qualitative case study with Ingka Centres as our case company. READ MORE

  4. 23. Significance of a sustainable business model : the case of IKEA, swedish retailer in furniture and home accessories

    University essay from SLU/Dept. of Economics

    Author : Hira Shahid; [2020]
    Keywords : circular economy; linear economy; sustainability; sustainable business model; sustainable products; stakeholder theory;

    Abstract : In the modern era of industrialization resource depletion and carbon footprint of commercial activities is an important concern. Awareness about the impact of conventional commercial activities is increasing among the consumers as well as organizations. READ MORE

  5. 24. Creative Concept or Watered-down Version?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Clara Michelsen; Alice Beckman; [2019]
    Keywords : Format development; Store format; Concept store; Traditional format; Customer Experience; Store Performance Evaluation; IKEA; Clas Ohlson; Portfolio Management; Sales Cannibalism; Market Penetration; Touchpoints; Revived Image; Business and Economics;

    Abstract : The purpose of this to study is to identify factors that influence how a concept store format contributes to a format portfolio, which will be done by exploring the concept store format from three perspectives; customers, manager, and industry experts. Philosophies of epistemology and ontology were considered, where the social constructionism stance was employed. READ MORE

  6. 25. EVALUATION OF IKEA AS A SUSTAINABLE FORESTRY ACTOR IN THE CONTEXT OF INDIA

    University essay from Lunds universitet/Statsvetenskapliga institutionen

    Author : Emma Åberg; [2019]
    Keywords : Corporate Social Responsibility CSR ; IKEA; sustainability forestry; legitimacy; external stakeholders; Social Sciences;

    Abstract : The ubiquity of the concept of corporate social responsibility (CSR) allows for it to be carried across all spectrums of society and moulded to fit a variety of different norms and understandings. Despite the lack of a universal definition, the modern-day understanding of CSR is heavily based upon corporation’s environmental and sustainable development practices. READ MORE