Essays about: "factor loyal"

Showing result 21 - 25 of 32 essays containing the words factor loyal.

  1. 21. Switching behavior of finnish farmers : key elements of commitment and loyalty

    University essay from SLU/Dept. of Economics

    Author : Chrysa Morfi; [2014]
    Keywords : Agricultural cooperatives; commitment; loyalty; switching behavior;

    Abstract : The globalization and industrialization trends in agricultural sector changed the scene of the cooperative institutions. The notion of “traditional” cooperative appears to be outmoded; within the Finnish agricultural model, a cooperative is a multinational organization open to stock exchange markets yet still controlled by the members. READ MORE

  2. 22. The SERVQUAL Measuring Instrument Applied in Assessing "Service Quality and customer Satisfaction" Case of Norrlands Universitets Sjukhuset - Umea

    University essay from Företagsekonomi

    Author : Lefe Edith Ndamnsa; [2013]
    Keywords : Service Quality; Service; Customer Satisfaction; Expectations and Perceptions; SERVQUAL.;

    Abstract : Service quality has become one of the key aspects among other factors that contribute to business growth and leading position in the business environment with mass competition. Service quality also plays a significant role in service sectors since due to its untouchable nature the features cannot be spelled out for consumers to directly make judgment before decisions are made. READ MORE

  3. 23. Make a customer, not a sale : A study on customer's perception of loyalty programs

    University essay from Marknadsföring

    Author : Louise Anderson; [2013]
    Keywords : ;

    Abstract : The Swedish food retail industry is one with fierce competition, small product differentiation and increasingly disloyal customers. Consequently in order to create and retain loyal customers many of the stores offer some kind of loyalty schemes. READ MORE

  4. 24. Putting a Price Tag on Loyalty : The Relationship of Customer-Segment Pricing and Student Loyalty in the Case of the Mecenat Card at Jönköping International Business School, Sweden

    University essay from IHH, Marketing and Logistics

    Author : Bernhard Zachhuber; Per Adolfsson; [2012]
    Keywords : Marketing; Pricing; Customer; Customer Segment; Target Group; Loyalty; Behavioural Loyalty; Attitudinal Loyalty; Mecenat; Loyalty Card; Business Administration; Consumer; Behaviour; Repurchase; Purchase Decisions;

    Abstract : Background      Catering to customer needs and wants by, at the same time, reaping maximum profits has, since the beginning of trade, been a tricky task for companies. Customer-segment pricing, i.e. READ MORE

  5. 25. A model to measure and increase customer perceived relationship quality: A case study

    University essay from Institutionen för teknik, TEK

    Author : Petter Nelson; [2011]
    Keywords : customer perceived relationship quality; relationship quality; RQ; RQ-dimension; measurement of relationship quality; Business to Business B2B ; case study; kunduppfattad relationskvalité; relationskvalité; RQ-dimension; mätning av relationskvalité; Business to Business B2B ; fallstudie;

    Abstract : The competitive market of today is characterized by globalization, increased demands from customers and similarities of products and services. High demands are thus put on organizations ability of differentiating themselves from competitors acting on the same market. READ MORE