Advanced search

Found 1 essay matching the above criteria.

1. 1. Impacts of Gothia Cup on Gothenburg - From the perceptions of local residents

   University essay from Göteborgs universitet/Graduate School

   Author : Aditya Sethi; [2013-07-10]
   Keywords : ;

   Abstract : Cities work in increasing their destination awareness. A popular strategy is organising events and festivals. Developing unique selling proposition for a city is inappropriate if excluding the opinions and support of the local residents. READ MORE