Essays about: "Beatrice Ursing"

Found 2 essays containing the words Beatrice Ursing.

  1. 1. Brands Mobilising Sustainable Consumption by Craft

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Evianna Sipilä; Beatrice Ursing; [2023]
    Keywords : slow fashion; craft consumer; prosumers; environmental sustainability; social sustainability; Business and Economics;

    Abstract : The aim of this study was to gain a nuanced understanding of how craft-oriented brands mobilise consumers to slow down fashion consumption. A qualitative, multiple case study was conducted with three case companies: Fæbrik, FabPatch and Nudie Jeans, applying methods such as expert interviews and complementary online observation. READ MORE

  3. 2. Sustainable Marketing in Fast Fashion A quantitative reseach investigating sustainable marketing strategies´impact on consumer behavior

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Emelie Paulsson; Beatrice Ursing; [2021-02-12]
    Keywords : ;

    Abstract : .... READ MORE