Essays about: "Brand Team"

Showing result 21 - 25 of 51 essays containing the words Brand Team.

  1. 21. Future Active Mobility

    University essay from Umeå universitet/Designhögskolan vid Umeå universitet

    Author : Andreas Vang Nielsen; [2019]
    Keywords : Interior; Design; autonomous; mobility; active; service; transportation; Volkswagen;

    Abstract : The topic of the project has been about how the time spent during transport could take on a more engaging and active form; physically as well as mentally.  The initial inspiration for this is the changing landscape of mobility, where technologies such as autonomous and shared systems, could allow for purpose specific vehicles rather then personally owned ones. READ MORE

  3. 22. "This team wins, everyone wins" A critical analysis of femvertising techniques and mediated discourses in Nike advertisements featuring the US Women’s National Soccer Team during World Cup year 2019

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Hanna Terry; [2019]
    Keywords : Gender roles; Media; Feminism; Post-feminism; Femvertising; Discourse; Soccer; Nike;

    Abstract : Nike has long been considered in the sports and advertising world as being a “champion” for women’s empowerment. Since their shift towards female-centred marketing for their sub-brand in 1987, Nike has been at the forefront of women-specific sports products and advertising, and has received many accolades for their female-centred advertising messages (Flynn, 2015). READ MORE

  4. 23. Project: Salty Bastard : WHAT IF AMPHIBIOUS MOBILITY WASN'T JUST A CURIOSITY, BUT THE NORM?

    University essay from Umeå universitet/Designhögskolan vid Umeå universitet

    Author : Oliver Walderhaug; [2019]
    Keywords : Future; mobility; amphibious; vehicle; transportation; public; service; Scania; exterior; styling; critical; speculative;

    Abstract : Planet Earth is moving rapidly towards a point of no return in the climate crisis currently experienced, and while the debate is still raging on wether it is naturally occurring or not the temperature steadily increases - causing melting icecaps, expanding seas and rising oceans. It is the author's view however, that wether the change is man-made or not is irrelevant; as there is no other planet to conduct an experiment on. READ MORE

  5. 24. PROJECT: SALTY BASTARD : WHAT IF AMPHIBIOUS MOBILITY WASN'T JUST A CURIOSITY, BUT THE NORM?

    University essay from

    Author : Oliver Walderhaug; [2019]
    Keywords : Future; mobility; amphibious; vehicle; service; transportation; Scania; speculative; critical; sustainability;

    Abstract : Planet Earth is moving rapidly towards a point of no return in the climate crisis currently experienced, and while the debate is still raging on wether it is naturally occurring or not the temperature steadily increases - causing melting icecaps, expanding seas and rising oceans. It is the author's view however, that wether the change is man-made or not is irrelevant; as there is no other planet to conduct an experiment on. READ MORE

  6. 25. Shared Field of Play, Being Part of a Team, Being Part of an Organization: Effects on Building a Personal Brand in Team Sports

    University essay from Högskolan i Halmstad/Centrum för innovations-, entreprenörskaps- och lärandeforskning (CIEL)

    Author : William Rydell; Julian Kneubühler; [2018]
    Keywords : Personal brand; shared field of play; being part of a team; being part of an organization;

    Abstract : The purpose of this thesis was to identify what effects shared field of play, being part of a team and being part of an organization has on building brand equity for athletes in team sports. Even though personal branding of athletes has received academic coverage over the past years, the role of the shared field of play, being part of a team and being part of an organization have been overlooked. READ MORE