Essays about: "Chinese wedding industry"
Found 1 essay containing the words Chinese wedding industry.
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1. Can You Buy a Memorable Wedding? : How socio-economic determinants shape the consumption of wedding goods and services. A case study in China.
University essay from IHH, NationalekonomiAbstract : The main purpose of the study is to explore how certain socio-economic determinants shape the way consumers behave in the consumption of wedding goods and services. These socio-economic determinants include: price, education, family tradition, social constraints and self-expression. READ MORE
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