Essays about: "Emil Granath"
Found 3 essays containing the words Emil Granath.
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1. Ideas Traveling Across High Institutional Distances : A Case Study of Digitalization in the Costa Rican Agriculture Sector
University essay from Stockholms universitet/Företagsekonomiska institutionenAbstract : Institutional theory asserts that an organization’s context determines which circulatingideas it considers appropriate and thus chooses to adapt. Yet, ideas are able to travelacross high institutional distances between significantly different contexts when assistedby intermediaries in the recipient context. READ MORE
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2. How Svenska Spel, BET365 and MGM develop message content due to the effects of legislation and cultural behaviour
University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskapAbstract : Research questions: What role do culture and legislation have when it comes to the message content of betting companies? Do the culture and legislation influence the companies to use either emotional or rational marketing? Do culture and legislation influence the companies to use either hard or soft-sell in marketing? Purpose: The intention of writing this paper is to give the reader a full concept on the market of betting/gambling and get an explanation of how the changes in communication can differ in the Swedish, British and American markets depending on legislation barriers and cultural diversity. We strive to build a more comprehensive explanation of how these factors influence Svenska Spel, Bet365, and MGM to use either an emotional or rational marketing strategy and a hard- or softselling approach when they construct a favorable message content. READ MORE
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3. The Rise of China: Competing or Complementary to DAC Aid Flows in Africa?
University essay from Göteborgs universitet/Graduate SchoolAbstract : First and foremost, I am very grateful to my supervisor, Ann-Sofie Isaksson (IA). Thank you for your comments, valuable input, encouragement and all support throughout the whole process. Thank you also Arne Bigsten, for introducing me to IA last year, for the interest you have shown in my study and your valuable input. READ MORE
