Essays about: "Emilia Mattsson"

Found 1 essay containing the words Emilia Mattsson.

  1. 1. Maybe meat, maybe not? Analysing Swedish consumers’ preferences for plant-based meat alternatives

    University essay from SLU/Department of Molecular Sciences

    Author : Emilia Mattsson; [2023]
    Keywords : willingness to pay; plant-based meat alternatives; discrete choice experiment; random utility theory; consumer behaviour;

    Abstract : Plant-based meat alternatives (PBMAs) have grown in both demand and diversified supply. As follows, there has recently been an increase in research studying consumers' behaviour towards these products. This thesis aimed to add to the growing literature by analysing Swedish consumers' preferences for PBMAs. READ MORE