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Found 2 essays matching the above criteria.

  1. 1. How to find an international business partner?

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Emma Henningsson; Emma Ruden; [2007]
    Keywords : Internationalisation; buyer-seller relationship; network; international business relationship; international business partner;

    Abstract : Introduction: Already in the 1970’s, internationalisation was noted as a striking trend in business. Since then, the speed of internationalisation has increased as infrastructure, communication, and IT have decreased space and time barriers for international trade. READ MORE

  2. 2. Swedish designers go Nippon : An empirical study of small Swedish design firms' entry to Japan

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Emma Rudén; Karin Ertman; Emma Henningsson; [2006]
    Keywords : internationalisation; export; market entry; design; small firms; Japan;

    Abstract : Internationalisation is today part of every firm’s reality and impossible to deny. Researchers have developed several models and theories concerning this topic describing firms internationalisation in terms of innovation models, behavioural-, sequential-, and learning processes. READ MORE