Essays about: "HISTORY OF FASHION INDUSTRY"

Showing result 6 - 8 of 8 essays containing the words HISTORY OF FASHION INDUSTRY.

1. 6. The influences of physical environment of multi-brand fashion retail store on consumer's behavior

   University essay from Högskolan i Borås/Institutionen Textilhögskolan

   Author : HO JU-PING; LI FEI; [2011]
   Keywords : multi brand; fashion; retail store; physical environment; consumer behaviour; needs; satisfaction; positive attitude; negative attitude; interior; exterior; visual merchandise; display;

   Abstract : The overall purpose of this research was to understand how consumers perceive physical environments from multi-brand fashion retail stores. According to Solomon and Rabolt (2008), a well-design of store environment can fulfill consumer’s shopping process with a pleasant, efficient and enjoyable experience. READ MORE

3. 7. Fashion Forecasting Example: Hope Sweden

   University essay from Lunds universitet/Produktionsekonomi

   Author : Johannes Wiren; [2008]
   Keywords : Technology and Engineering;

   Abstract : Hope was founded in 2001 by Ann Ringstrand and Stefan Söderberg. Since then the company has grown rapidly. It has won many prestigious design awards and is considered one of the most promising Swedish fashion companies. To gain control of their expansion they needed a sales forecasting tool. READ MORE

4. 8. Swedish Music and Fashion - a Global Passion? : Swedish Gorn Globals: Where do they go and why?

   University essay from Företagsekonomiska institutionen

   Author : Sara Jönsson; Linda Lagerdahl; [2005]
   Keywords : ;

   Abstract : This Master Thesis discusses the phenomenon of Born Globals, i.e. companies which internationalise at an early stage and view the whole world as their playing field. Most definitions of Born Globals only regard the international output of a company. READ MORE