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Showing result 1 - 5 of 12 essays matching the above criteria.

  1. 1. The Road Towards Service-Integrated Offerings for Product-Centred Manufacturing Firms : A Case Study within Husqvarna

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Kajsa Ivarsson; Eric Seing; [2023]
    Keywords : ;

    Abstract : In recent years there has been an increase in servitisation amongst manufacturing firms. Change could be inevitable to stay competitive in this fierce innovative environment and is therefore an ongoing topic that needs to be addressed. READ MORE

  3. 2. Unwrapping the Customer Value concept and its application within an Industrial Manufacturing Firm : A Case Study within Husqvarna

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Robert Bunea; [2023]
    Keywords : ;

    Abstract : Traditional manufacturing companies were reliant on selling their product centred offerings towards customers. However, technological developments, volatile market environments as well as calls for more personalised experiences from customers, have made the traditional product-centred approaches less effective. READ MORE

  4. 3. Improving Product - Service Development Processes in Traditional Manufacturing Firms : A Case Study of a Swedish Manufacturing Firm

    University essay from KTH/Maskinkonstruktion (Inst.)

    Author : Pochara HC Pao; [2022]
    Keywords : Product Service Systems PSS ; Integrated Product Service Offering IPSO ; Product Development; Service Development; Servitization; Service Manufacturing Paradox; Product Service Systems PSS ; Integrated Product Service Offering IPSO ; Produktutveckling; Tjänsteutveckling; Tjänstefiering; Service Manufacturing Paradox;

    Abstract : Manufacturing companies have begun developing Product Service Systems to provide customers with enhanced product-service offerings. Transitioning to a service-oriented development process allows companies to restructure risks, responsibilities, and costs normally associated with owning products. READ MORE

  5. 4. At your service! A case study on servitization in manufacturing from a dual business model perspective

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Samuel Norrby; Carina Wagner; [2022]
    Keywords : Servitization; Product-service system; Business model innovation; Ambidexterity;

    Abstract : The research on servitization of manufacturers has recently gained new traction as firms increasingly offer combinations of products and services empowered by digital means. As these firms expand their offerings to sell integrated product-services alongside their traditional commerce, they are confronted with having to juggle dual business models. READ MORE

  6. 5. CHALLENGES TO OVERCOME IN THE SERVICE JOURNEY

    University essay from Göteborgs universitet/Graduate School

    Author : Madeleine Ngo; Katie Thielemann; [2020-07-23]
    Keywords : Business Model Innovation; Subscription-Based Revenue; Data-Driven Business Model; Servitization;

    Abstract : Background: During the last few years, the manufacturing industry has experienced a multitude of disruptions. One major strategic shift that is occurring across industries today is the implementation of services or “servitization”. READ MORE