Essays about: "Jonsson Martin"

Showing result 16 - 20 of 20 essays containing the words Jonsson Martin.

  1. 16. East or West, Home is Best? A case study regarding backsourcing at Volvo Car Corporation

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Kim Jonsson; Martin Karlsson; [2010-06-30]
    Keywords : Backsourcing; Volvo Car Corporation; Make Buy decisions; Cross-functional decisions;

    Abstract : Background and Problem: For the last couple of decades, global competition have increased tremendously, forcing companies to find new ways to stay competitive. One way of doing this is to outsource functions to external suppliers. However, many outsourcing decisions have been ill-founded, sometimes leading to severe implications. READ MORE

  3. 17. Skattningar i gallringsskog med hjälp av flygburen laserskanning : beräkningar med massaslutenhet

    University essay from SLU/Dept. of Forest Resource Management

    Author : Martin Sjödin; [2010]
    Keywords : Fjärranalys; Gallring; Lantmäteriet; LiDAR; NNH;

    Abstract : This master’s thesis is a remote sensing study of an area-based method used to detect forest in need of thinning by use of laser data and field samples. Only pine-dominated forest has been included in the study and height limits were set to match empirical restrictions. READ MORE

  4. 18. Eco-labels: input or outcome of CSR? : A study made on three companies

    University essay from IHH, Företagsekonomi

    Author : Carolina Jonsson; Madeleine Jakobsson; Martin Johansson; [2008]
    Keywords : Eco-labels; Corporate Social Responsibility; CSR; Socially Responsible Business Practises; Sustainability; Environmental Marketing; Green Marketing; Miljömärkningar; Företags Samhällsansvar; CSR; Hållbarhet; Grön Marknadsföring;

    Abstract : Problem: The increased environmental awareness among people as well as businesses has led to the development of new concepts such as sustainable development and environ-mental marketing. One way of practising environmental marketing, which is based on the three principles social responsibility, holism and sustainability, is to use eco-labels on prod-ucts and services. READ MORE

  5. 19. Influence of culture and national image on marketing : A study of IKEA’s promotion in Sweden and France

    University essay from Företagsekonomiska institutionen

    Author : Martin Gustafson; Eric Jonsson; [2008]
    Keywords : ;

    Abstract :   This thesis investigates how cultural differences between Sweden and France are manifested in IKEA’s promotion material and the extent to which Sweden is emphasised as the country of origin. The study analyses the photos and the language in the IKEA catalogues in Sweden and France, the content of five different TV commercials and data from previous empirical studies. READ MORE

  6. 20. Delivery performance : How to define & measure delivery performance in a triadic relationship

    University essay from Ekonomihögskolan, EHV

    Author : Johan Hedin; Martin Jonsson; Johan Ljunggren; [2006]
    Keywords : delivery performance; triadic relationship; supply chain management; kpi; measure performance; 3pl;

    Abstract : Problem discussion: When different companies join into triadic relationships it is important that the relationships are managed properly. Findings have indicated that components for a successful relationship are high level of trust and commitment, risk/reward sharing, joint planning. READ MORE