Essays about: "Lucas Alsbjer"

Found 1 essay containing the words Lucas Alsbjer.

1. 1. Returning fashion items has never been easier : A qualitative multiple case study regarding the challenge of designing a return policy that benefits the consumer, the corporation and the environment

   University essay from Linnéuniversitetet/Institutionen för management (MAN)

   Author : Lucas Alsbjer; Joel Lindholm; [2023]
   Keywords : E-tailers; Product Returns; Return Management; Consumer Behaviour; Return Policies; Reverse Logistics; Green Supply-Chain Management; Sustainability; Fashion Industry;

   Abstract : An escalating concern about the environment amongst the general population, businesses trying to make their way forward on the hunt for market shares and profitability, and customers that nowadays are used to extreme flexibility in their purchase and return process due to the immense growth of e-commerce. These observations can all be considered facts, but do they correlate with each other when a customer tries on a pair of pants and decides to return them to the retailer? The purpose and reason for why this thesis was conducted was to gain an understanding of how fashion e-tailers in Sweden balance the needs of consumers, company finances and environmental concerns when designing their return policy. READ MORE