Essays about: "Online buyers"

Showing result 1 - 5 of 49 essays containing the words Online buyers.

1. 1. Institutional Logic Multiplicity Behind the Hiring Processes - In-depth study of a Swedish online platform

   University essay from Göteborgs universitet/Graduate School

   Author : Khan Mohammad; Lei You; [2023-06-29]
   Keywords : online platforms; hiring processes; institutional logics; institutional complexity; logic multiplicity;

   Abstract : Recent times have witnessed a nascent, highly dynamic and volatile economy that is transforming and determining the way modern businesses and transactions operate with the intervention of digital economic activity and online platforms, shaping the world around us. As a third-party intermediary between producers (sellers) and consumers (buyers), platform organizations that create value with trust control mechanisms make traditional organizational structures a thing of the past. READ MORE

3. 2. Financial Technology's effect on the Swedish banking Industry - A study on competition and competitive strategies

   University essay from Lunds universitet/Produktionsekonomi

   Author : Douglas Wilsby; Knut Winström; [2023]
   Keywords : FinTech; competition; competitive strategy; digitalisation; technology; Open Banking; Strategy; Business model; Digital.; Technology and Engineering;

   Abstract : Titel: Financial Technology's effect on the Swedish banking Industry - A study on competition and competitive strategies Authors: Douglas Wilsby, Industrial Engineering 2018, LTH; Knut Winström, Mechanical Engineering 2018, LTH Supervisor: Ingela Elofsson, Division of Production Management at Faculty of Engineering LTH Background: The rapid advancement of technology has the potential to disrupt established industries, including the banking sector. Companies that fail to adapt to technological shifts risk losing their competitive advantage and face challenges. READ MORE

4. 3. The E-Commerce of Tomorrow: An Experimental Study of How User-Generated Content can be integrated into a Retailer's Website for Fashion Merchandise Display

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Hannah Gustafsson; Klara Überall Jönsson; [2023]
   Keywords : User-Generated Content UGC ; Visual Merchandising; Technology Acceptance Model TAM ; Fashion E-commerce; Consumer Perceptions;

   Abstract : An increasing number of individuals are turning to User-Generated Content (UGC) to learn about various products and services. Prior customers' experiences and opinions significantly impact potential buyers' decision-making during the customer journey. READ MORE

5. 4. Shifting Gears: Entering the Automotive Vertical

   University essay from Lunds universitet/Innovationsteknik

   Author : Tobias Anderberg; Axel Svensson; [2023]
   Keywords : Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

   Abstract : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. READ MORE

6. 5. Triangle Of Reframing : A study of how organizations shape already existing markets through mobilizing market devices

   University essay from Stockholms universitet/Företagsekonomiska institutionen

   Author : Ella Heed; David Hellqvist; [2023]
   Keywords : Market-Shaping; Market Devices; Actor-Network Theory; Second-Hand Fashion; Purchase Barriers; In-Store; Digital Media; Social Media; E-commerce; Market Studies; Sustainable Shopping;

   Abstract : This study addresses the issue of consumers’ wish to shop more sustainable fashion butinstead turning to fast fashion (Islam et al., 2021; Silva et al. 2020; Wang et al., 2022). READ MORE