Essays about: "Rebecka Melin"

Found 2 essays containing the words Rebecka Melin.

  1. 1. “I expect to get free shipping”

    University essay from Göteborgs universitet/Graduate School

    Author : Anne-Charlotte Paas; Rebecka Melin Oscarsson; Simona Dimitrova; [2018-07-03]
    Keywords : Retail; E-tailing; Shipping Handling costs; Transaction cost; Decision-making; Online shopping; Willingness to purchase; Sustainability;

    Abstract : Online shopping is today a very popular way of purchasing goods in Sweden, and two out of three Swedes are actively shopping online. When purchasing goods from a web shop, one important part of the process involves the delivery and potential return. READ MORE

  3. 2. Swedish management in a cross-cultural perspective : A qualitative study of how Swedish managers adapt their management to foreign cultures.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Rebecka Melin; Rutholm Emma; [2015]
    Keywords : Swedish management; Cross-cultural adaptation; Cross-cultural management; Cultural dimensions;

    Abstract : The purpose of this thesis is to analyze and study how Swedish managers manage cross-cultural differences and how their management style is adapted to foreign cultures. This thesis could contribute to getting a deeper understanding of how Swedish management is adapted to foreign cultures. READ MORE