Essays about: "Retail"

Showing result 1 - 5 of 791 essays containing the word Retail.

  1. 1. Shared understanding across organizational divisions - A qualitative study of store managers in a corporate cultural change process

    University essay from Göteborgs universitet/Graduate School

    Author : Hanna Johansson; Therese Erenius; [2019-07-03]
    Keywords : Cultural change; internal boundaries; boundary work; store managers;

    Abstract : MSc in Management.... READ MORE

  3. 2. How is returns management differentiated between click-and-mortar and pure play companies?

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Emma Midgley; Victoria Seim Strömseng; [2019-06-20]
    Keywords : ;

    Abstract : The emergence of e-commerce and returns management has not only provided a wide selection of corporate opportunities, but it has also come with new obstacles that challenge competitive objectives, goals and strategies of businesses. The following thesis aims to distinguish returns management processes between click-and-mortar and pure player companies. READ MORE

  4. 3. The Challenges of a Swedish SME in Entering the Chinese market - A case study on the market entry process of Cibes Lift Group AB to the Chinese market

    University essay from Göteborgs universitet/Graduate School

    Author : Malthe Vesström; Syed Nabil Raiyan; [2019-03-19]
    Keywords : SME; internationalization; emerging market; China; barriers; internal; external; challenges;

    Abstract : MSc in International Business and Trade.... READ MORE

  5. 4. Employment effects of an increase in sugar tax

    University essay from Göteborgs universitet/Institutionen för nationalekonomi med statistik

    Author : Viktoria Carshaw; [2019-02-15]
    Keywords : ;

    Abstract : This paper examined the changes in employment in industries with close ties to sugary products sales following an increase in sugar tax in Norway in January 2018. Using the data from Statistics Norway and having removed seasonality, interrupted time series analysis was conducted. READ MORE

  6. 5. Paving the Path to Purchase : a study on the integration of a branded retail application in physical stores

    University essay from Uppsala universitet/Företagsekonomiska institutionen; Uppsala universitet/Företagsekonomiska institutionen

    Author : Vendela Gabrielsson Dukstenieks; Maya Strinnhed; [2019]
    Keywords : smart retailing; smart customer experience; purchase decision process; branded retail app;

    Abstract : The purpose of this study was to explore the integration of a branded retail application in physical stores. Doing so, this study was conducted with a qualitative and abductive approach in the form of a case study focusing on H&M. READ MORE