Essays about: "Sense- making Theory"

Showing result 1 - 5 of 123 essays containing the words Sense- making Theory.

  1. 1. The Liberalist Tightrope : Balancing Pluralism and Meaningful Action in International Relations, a study on Judith Shklar’s Liberalism of Fear

    University essay from Försvarshögskolan

    Author : Frida Söderstjerna; [2024]
    Keywords : Judith Shklar; Liberalism of Fear; Realism; Pluralism; Skepticism; Liberal Crisis;

    Abstract : Judith Shklar’s liberalism of fear, while characterized by deep skepticism and dissatisfaction with utilitarian theories on liberalism, is also filled with hope and a tireless dedication to the victims of our political worlds. This thesis in international political theory explores Judith Shklar’s underappreciated international political thought. READ MORE

  2. 2. AI for innovators - An exploratory study on the application of Artificial Intelligence as a supportive tool in the innovation process

    University essay from Göteborgs universitet/Graduate School

    Author : Mauro Campus; [2023-07-19]
    Keywords : Innovation; Innovation Drivers; Stages of Innovation; Innovation Models; Innovation Process; Artificial Intelligence; Industry 4.0 and Artificial Intelligence; Machine Learning; Deep Learning; Generative AI; Artificial Intelligence in Business; Artificial Intelligence and Innovation;

    Abstract : The technological evolution we are experiencing nowadays has impacted many businesses and industries. In this sense, one of the most influential technologies is certainly Artificial Intelligence, which especially in recent months has been at the centre of numerous debates. READ MORE

  3. 3. Brand Positioning Unveiled: An Insider's Perspective from Industry Professionals

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Felix Ellqvist; Niklas Kjellander; [2023]
    Keywords : Brand Positioning; Brand Management; Market Orientation; Brand Orientation; Schools of Positioning; Business and Economics;

    Abstract : Research Purpose & Aim: The purpose of this thesis is to shed light on how individual marketing- & brand-managers conceptualise and approach brand positioning. This study aims to vertically deepen the current knowledge of brand positioning in practice as well as horizontally broaden the literature by taking a unique managerial perceptual perspective. READ MORE

  4. 4. Antecedents of Cognitive Frames in Corporate Sustainability : An Exploration from the Start-up Perspective

    University essay from

    Author : Luca Tilman Ike; Jasmin Rühl; [2023]
    Keywords : ;

    Abstract : Background: Sustainability issues have become increasingly relevant for businesses worldwide. Especially corporate sustainability as a comprehensive approach integrating the competing demands of social, environmental, and economic dimensions on a business creates ambiguous situations for decision-makers. READ MORE

  5. 5. Local Nature Matters : A Story of How Empowerment from Tourism Contributes to Local Nature Stewardship in Rural Communities

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Sarah Nieutin; [2023]
    Keywords : Place attachment; resident empowerment through tourism; nature stewardship; care for nature; resident attitudes towards nature stewardship; nature’s contribution to people framework; social exchange theory;

    Abstract : This Master thesis examines the role of resident empowerment in rural nature tourism in shaping the relations between how residents engage with local places and local nature stewardship in Plouguerneau, France. Through a conceptual framework that includes the concepts of empowerment, place attachment, care for nature, and nature stewardship, the study models the effect of place attachment and care for nature on resident stewardship attitudes and how resident empowerment in tourism mediates this relationship. READ MORE