Essays about: "Sony Ericsson mobile Communication"

Showing result 1 - 5 of 8 essays containing the words Sony Ericsson mobile Communication.

1. 1. Green Digital Marketing in the Mobile Phone Industry : Recommendations for Sony Ericsson's GreenHeart™

   University essay from Avdelningen för ekonomi

   Author : Jan Barrish; [2011]
   Keywords : Sony Ericsson; GreenHeart™; Green Marketing; Nokia; Motorola; Samsung; LG Digital Marketing; mobile phones;

   Abstract : Aim: This study is part of a digital activation plan that was done for Sony Ericsson’s GreenHeart™ team in the fall of 2009. The investigation presents and discusses what Sony Ericsson and its 4 main competitors (Nokia, LG, Samsung and Motorola) have done within green digital marketing and how the subject was communicated on their webpages. READ MORE

3. 2. Sound Quality Analysis System

   University essay from Lunds universitet/Högskoleingenjörsutbildning i datateknik

   Author : Hani Fakhouri; Elvis Barudzija; [2011]
   Keywords : pesq test-rig android polqa semc otu mos audio auio-quality mobile conversation; Technology and Engineering;

   Abstract : Sound quality is an essential factor in communication. At Sony Ericsson Mobile Communications(SEMC) it is very important to deliver the best quality. To do that is vital for the company reputation and therefore a test tool is needed to ease this accomplishment. READ MORE

4. 3. Evaluation of Capuchin Application Programming Interface : Implementing a Mobile TV Client

   University essay from KTH/Kommunikationssystem, CoS

   Author : Xuan Feng; [2009]
   Keywords : Capuchin API; JAVA ME; Action Script 2.0; VoD; Linear TV; Min TV; Mobile TV; presentation technologies; experimental evaluation;

   Abstract : The purpose of this research was to evaluate the Capuchin API launched by Sony Ericsson at Lund, Sweden in 2008. The Capuchin API bridges Adobe’s Flash graphics and effects with JSR support from Java ME. We evaluated Capuchin API with regard to its suitability for a Mobile TV application. READ MORE

5. 4. Language-specific quality issues in a real world localization process

   University essay from Institutionen för datavetenskap

   Author : Jenny Börjel; [2007]
   Keywords : localization; localization process; translation; linguistics; quality issues; language tool; terminology;

   Abstract : This study was made at the localization section at Sony Ericsson Mobile Communications and investigates the part of a localization process where language issues are handled. The purpose of the thesis is to investigate which main factors influence the language quality in a real world localization of a mobile phone. READ MORE

6. 5. Exploring competition in hypercomplex business landscapes ? An in-depth case study of mobile TV/Video at Sony Ericsson Mobile Communication

   University essay from Lunds universitet/Förpackningslogistik

   Author : Jonas Stålenhag; Martin Modig; [2006]
   Keywords : strategy; technology; mobile tv; sony ericsson; competition; value chain; business model; hypercomplex; positioning; Technological sciences; Teknik; Production technology; Produktionsteknik; Technology and Engineering;

   Abstract : What is essential for Sony Ericsson to consider when introducing the mobile TV/Video service? Given a technological development, such as mobile TV/Video, how does it affect a company's strategic possibilities and value chain positioning?.... READ MORE