Essays about: "Sport promotion"

Showing result 1 - 5 of 15 essays containing the words Sport promotion.

  1. 1. Exploring sponsorship perception in E-Sports tournaments : How do consumers perceive sponsorship, and what factors influence their perception?

    University essay from Umeå universitet/Företagsekonomi

    Author : Lelia Yamina Belouadi; Güney Han; [2023]
    Keywords : E-Sports; sponsorship; E-Sports sponsorship; perception of sponsorship;

    Abstract : Problem: This thesis addresses the rapid growth and increasing influence of E-Sports asa popular and competitive sport, along with the opportunities it offers for marketing andbrand promotion. Despite its popularity, there needs to be more knowledge andinformation about sponsorship in E-Sports and the dynamics of sponsor relationships withE-Sports consumers. READ MORE

  3. 2. An Examination of Regulatory Fit on Football Performance under Pressure

    University essay from Högskolan i Halmstad

    Author : Ceasar Jendrell; Simon Östh; [2022]
    Keywords : Female; Loughborough Soccer Passing Test LSPT ; Regulatory Focus; Soccer; Fotboll; Kvinna; Loughborough Soccer Passing Test LSPT ; Regulatory Focus;

    Abstract : Introduction: Previous research has shown that sport performance can be facilitated in football using regulatory fit. However, little research has investigated effects of regulatory fit on performance and psychological responses within pressure conditions. READ MORE

  4. 3. How do situational factors influence performance? Regulatory focus and handball penalty taking at a World Cup stage

    University essay from Högskolan i Halmstad/Akademin för hälsa och välfärd

    Author : Anton Melin; [2021]
    Keywords : pressure; performance; promotion; prevention; regulatory fit; regulatory focus;

    Abstract : Pressure-performance relationship in sport situations was investigated within a self-regulatory focus framework (regulatory focus theory; Higgins, 1997). To that end, the role of regulatory fit in different ecologically valid handball penalty situations taken in the 2021 World Cup was examined. READ MORE

  5. 4. Regulatory fit and performance in elite bowlers

    University essay from Högskolan i Halmstad

    Author : Kihlman Adam; Fredriksson Timmy; [2019]
    Keywords : Chronic focus; Framing; Prevention; Promotion; Sport achievement; Framing; Idrottsprestation; Kroniskt fokus; Prevention; Promotion;

    Abstract : Research within regulatory fit framework has shown that athletes perform better when in a state of regulatory fit. This state occurs when there is a match between a player’s chronic regulatory focus and the framing of the given task. READ MORE

  6. 5. Weight(,) trouble and intersectional subjectivities : Capturing children´s corporeal experiences with body normativities in Austrian schools

    University essay from Linköpings universitet/Forum för genusvetenskap och jämställdhet

    Author : Claudia Koller; [2019]
    Keywords : Body weight; normativities; intersectionality; troubled subject positions; juvenile health promotion;

    Abstract : This study looks at school children´s intersectional experience with weight norms and tries to give insights on the issue of body normativities, from a feminist sport scientist point of view. Its purpose is to inform good practice in juvenile health education on the one hand and to contribute with intersectional feminist insights to the interdisciplinary dialogue on body weight and health on the other. READ MORE