Advanced search

Showing result 1 - 5 of 8 essays matching the above criteria.

1. 1. The Future of Public Service Television in Sweden : A study on challenges and opportunities for SVT Play in a shifting television landscape

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Muhammad Daccak; [2021]
   Keywords : Digital disruption; digitalization; public service television; television; linear television; OTT; online video consumption; video-on-demand; media convergence; television value chain; video streaming; personalization; content discovery; the role of public service media;

   Abstract : This study investigates the changing television landscape and consumption habits and the effects on the Swedish public service television(SVT). Recent shifts have amplified the ongoing decline of linear television and were marked by increasing migration of viewers to online video consumption and global streaming services. READ MORE

3. 2. Survival of the Broadest

   University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

   Author : Julia Borgström; Rebecka Vredin Nordberg; [2020]
   Keywords : Broadcasting; Case Study; Telecom; TV Value Chain; Vertical Integration;

   Abstract : This thesis investigates the main reasons for Telia Company's acquisition of Bonnier Broadcasting, announced on July 20, 2018, with which a telecom operator and TV distributor integrated upstream in the TV value chain by acquiring a broadcaster. We find that the transaction, in essence, was a defensive move, aiming to improve the companies' standings in the changing TV value chain and strengthen Telia Company's core, telecom network operations. READ MORE

4. 3. Is OTT Disrupting Television? - A case study on OTT's impact on the Swedish Television value chain

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Carl Waldenor; [2013]
   Keywords : Television industry; Disruptive innovation; Value chain; Over-the-top; Digital media;

   Abstract : This thesis uses value chain analysis to investigate the recent OTT (over-the-top) developments' influences, consequences and strategic implications on the Swedish television value chain. The purpose of this study is to provide a better understanding of the recent OTT developments in the Swedish television industry, and thereby give industry actors (primarily broadcasters) a "road map" to support strategic choices for future investments. READ MORE

5. 4. Developing new business strategies in a changing TV-industry

   University essay from Lunds universitet/Produktionsekonomi

   Author : Willem Sundblad; Joakim Twetman; [2013]
   Keywords : OTT-video; Product Bundling; Content Owners; Technology and Engineering;

   Abstract : Problem Definition The TV landscape is changing, with technological progress the industry is moving to become a more personalised experience, where the consumer can choose what to watch and when. The entrance of on-demand video services and piracy are rewriting the way people consume their favourite series and movies, which opens up a new market with new opportunities. READ MORE

6. 5. Audiovisuals in the European Union with Competition Law perspective on the legal policies in charge

   University essay from Lunds universitet/Juridiska institutionen

   Author : Ali Bigdeli; [2013]
   Keywords : Audiovisual goods and services; EU Competition Law; EU Media Market; Competitive European Audiovisual products; Cultural preservation; Cultural protection; Balance; Different wants on Cultural Trade; Law and Political Science;

   Abstract : Published Data from the European Investment Bank and the Audiovisual Observatory in EU implies that the U.S. made Audiovisuals has dragged down European Audiovisuals' market share in EU market. Apparently, the constant situation is rising up some concerns about the future of the industry and the cultural, social and economical externalities. READ MORE