Essays about: "Ted Baker"
Found 1 essay containing the words Ted Baker.
1. Customer involvement through social media in the product development process within the luxury goods industryUniversity essay from Göteborgs universitet/Graduate School
Abstract : Background and Purpose Rapid technology transformation and changing customer preferences are impacting the luxury goods industry. By 2025, 100% of luxury purchases will be influenced by an online interaction and social media channels have hence been considered as an important way to establish relationships with consumers. READ MORE