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Showing result 1 - 5 of 12 essays matching the above criteria.

  1. 1. Realising advanced Enterprise system Affordances: A single-case study of a CRM-system implementation at a technology consultancy company

    University essay from

    Author : Oscar Antonsson; Sebastian Olsson; [2022-06-22T09:13:07Z 2022-06-22T09:13:07Z 2022 2020]
    Keywords : Affordance theory; affordance actualisation; Customer relationship management; ; CRM-system; Enterprise system implementation; Technology adoption;

    Abstract : Enterprise systems offer organisations great action potentials (Affordances), however, getting employees to use the systems to their full potential is a lengthy process which is challenging for organisations. While previous studies have focused on strategic success factors from implementers point of view, less emphasis has been put on the perspective of users and how the envisioned affordances of the enterprise systems are actualised in practice. READ MORE

  2. 2. Examining the Critical Success Factors for Robotic Process Automation in Small-Medium Enterprises

    University essay from Lunds universitet/Institutionen för informatik

    Author : Axel Canneroth; Albin Hellmuth; [2020]
    Keywords : Technology and Engineering;

    Abstract : This thesis aims to provide information regarding which critical success factors that are beneficial for small and medium enterprises when implementing Robotic Process Automation. It has been done by identifying 11 critical success factors from 14 academic research articles treating Critical Success Factor’s in Customer Relationship Management and Enterprise Resource Planner implementations. READ MORE

  3. 3. Investigative analysis of CRM System Implementation and the challenges attached to its integration into existing ERP System. From an Organization Perspective : A case study of a Freight Forwarding Company in Sweden

    University essay from Högskolan i Jönköping/IHH, Centre of Logistics and Supply Chain Management (CeLS)

    Author : Kingsley Fredrick; Danielle Christopher; [2019]
    Keywords : ERP; CRM; Relationship Management; Freight Forwarding Industry; Customer Satisfaction;

    Abstract : Enterprise Resource Planning and Customer Relationship Management are two essential concepts in the global supply chain. These aspects are considered to be the backbone of organizational success as they ensure that the upstream and downstream members of the chain are working effectively to deliver services that meet the standards and the customer’s requirements. READ MORE

  4. 4. Successful ERP system upgrade : Critical success factors and how different project members perceive them

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Christian Svärd; [2018]
    Keywords : Critical Success Factors; CSF; Enterprise Resource Planning; ERP; ERP project; ERP upgrade;

    Abstract : An Enterprise Resource Planning (ERP) system implementation is a massive undertaking for any organization, and we have all heard about success and failure stories. This research study has identified the Critical Success Factors (CSF) after a successful ERP system upgrade at a pharmaceutical distribution company. READ MORE

  5. 5. Critical Success Factors Influencing the Degree of Alignment Between a Business Process and a CRM System : A Case Study of an IT Company

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Charlotta Tegelberg; [2018]
    Keywords : CRM Systems; Customer Relationship Management Systems; Business process; sales process; alignment; CSF; Critical success factors; CRM-system; affärsprocess; kritiska framgångsfaktorer; matchningsgrad;

    Abstract : The need for information in real time and the technology development has become more fast and more efficient. Companies today need to be more responsive to their customers to stay on top. Also, companies’ business processes need effective support from information technology solutions. READ MORE