Essays about: "Userexperience"

Showing result 1 - 5 of 14 essays containing the word Userexperience.

  1. 1. Neuroscience app interfaceanalysis.

    University essay from Uppsala universitet/Institutionen för informationsteknologi

    Author : Lucía Velasco González; [2023]
    Keywords : ;

    Abstract : The Neurologyca company received a request from a client, Orange, on how to improve its appinterface, Orange TV, to be more user-friendly. The project's main purpose is to evaluate the userexperience and optimal design of the interface, focusing on qualitative and quantitative research toanalyze the consumer emotional reaction while using the app. READ MORE

  2. 2. Assessing the User Experienceof Hype Energy Drinks’ New Website : A study in UX development comparing the userexperience of two versions of the website Hype.com

    University essay from Uppsala universitet/Datalogi

    Author : Vera Widmalm; [2023]
    Keywords : User Experience; UX; Web development; Online product marketing; Nutrition;

    Abstract : This study explores the optimization of user experience (UX) and website goals through arelatively small-scale test with 10 participants. The research focuses on evaluating theimplementation of a new website prototype for Hype Energy Drinks, with an aim to improvehealth orientation and UX, specifically when communicating the product sections for isotonicdrinks and protein products. READ MORE

  3. 3. Exploring safer visual feedback in human machine handover in highly autonomous vehicles : A HUDbased dashboard design

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Qian Yi; [2022]
    Keywords : HCI; Userexperience; Autonomousdriving; Automatedhuman-machineinterface; Head-updisplay; Research through design;

    Abstract : Driving is becoming increasingly automated and the automated driving system is gradually replacing the driver, which will inevitably have a significant impact on the driving experience. This study investigates the design of a dashboard for the highly automated vehicle that would provide the driver with relevant information during the human-machine handover. READ MORE

  4. 4. Bright Patterns as an Ethical Approach to Counteract Dark Patterns : A Closer Investigation of The Ethics of Persuasive Design

    University essay from Jönköping University/JTH, Avdelningen för datateknik och informatik

    Author : Hellen Truong; Axel Dalbard; [2022]
    Keywords : Bright patterns; Dark patterns; Design ethics; Freedom of choice; Persuasive design; Transparency;

    Abstract : The purpose of this study is to explore the ethical dilemma in design that User Experience (UX) designers encounter in their workplace, consumers’ perception of ethics in bright patterns and dark patterns, and consumers’ decisions between bright patterns and dark patterns. The former aims to understand the reason behind the prevalence of dark patterns, while the latter aims to determine whether bright patterns are a potential ethical approach that designers can adopt in the future. READ MORE

  5. 5. Using Recommendation Engines to Improve the userexperience in a Cloud Analytic Solution

    University essay from Uppsala universitet/Institutionen för informationsteknologi

    Author : Muhammad Ishfaq; [2022]
    Keywords : ;

    Abstract : Recommender systems have become an integral part of everyday human life because of tworeasons: addressing the issue of information filtering in the world of big data which limits therecommendation engine’s capabilities, and improving user experience by helping the userswhat users want. It is very often that users are unable to find preferred results with a simplequery or are unaware that even if it exits. READ MORE