Essays about: "Ylva Högnäs"
Found 1 essay containing the words Ylva Högnäs.
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1. Augmented Reality : How it influences customer experience
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : Augmented reality (AR) has emerged as a new interactive technology that enables marketers to craft an immersive experience for customers. The technology complaints the physical environment with virtual objects, and thus have the unique power to put the (virtual) product in the hands of the consumer. READ MORE
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