Essays about: "affective factors"

Showing result 16 - 20 of 58 essays containing the words affective factors.

  1. 16. Trust Builder Bitcoin : Cryptocurrencies as Marketing Tools beyond Functionality in the Exemplary Application Sector Online Sex Shops

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Sarah Palurovic; [2021]
    Keywords : Bitcoin; Crypto Currencies; Bitcoin as a Marketing Tool; Online Sex Shop Marketing; Trust building; Brand Extension;

    Abstract : Up until now, Bitcoin as a marketing tool to leverage the brand image of an e-retailer has only been researched scarcely. This paper contributes to filling this gap by looking at Bitcoin’s suitability as primarily a cognition-based trust-building tool in the context of online sex shops. READ MORE

  3. 17. ESL: Gender and Confidence : A Study Into Affective Factors Connected to Communication Competence in English Among Swedish Adults

    University essay from Högskolan i Halmstad/Akademin för lärande, humaniora och samhälle

    Author : Katarina Fällmark; [2021]
    Keywords : affective factors; adults; confidence; native English speaker; second language learning;

    Abstract : This paper is a study in the linguistic field of Second Language Acquisition (SLA), with some overlap in the relation of language and gender. Focus is placed on adults' experiences and feelings towards using their learned language in different scenarios and whether there are any substantial differences related to the sex of the learner. READ MORE

  4. 18. Exploring the relationship between renewable energy development and people-place bonds : Insights from a rural recreation area in southern Sweden

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Yvonne Goudriaan; [2021]
    Keywords : Rural tourism; place attachment; NCP; co-constructed narratives; renewable energy development; landscape change;

    Abstract : The transition to a low carbon future is necessary to ensure humanity’s sustainable future, yet the expanding introduction of renewable energy technologies (RETs) is a central driver for transformations in rural landscapes worldwide. Introducing renewable energy (RE) infrastructures in rural landscapes raises concerns about the reduced naturalness and attractiveness of such landscapes for tourism and recreation as well as the transformation of people-place bonds as established through people’s interactions with and experiences in the surrounding landscapes. READ MORE

  5. 19. Space, pace and grace – affective room(s) for change

    University essay from Stockholms universitet/Institutionen för folkhälsovetenskap

    Author : Lisa Svärling; [2020]
    Keywords : Changing room; Shame; Affect; Behaviour; Script;

    Abstract : The changing room as a transitional space between everyday life and physical activity has been a largely unexplored field, although it is frequented on a weekly basis by pupils in compulsory school and by physically active people in various sport settings. The transition includes potentially vulnerable situations which may cause experiences of affective insecurity and shame. READ MORE

  6. 20. Do You Dare to Compare? The Effects of Comparative Advertising on Consumer Responses Towards the Advertised and Attacked Brands - A Case Study of Arla Foods and Oatly

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Louise Håkansson; Ebba Norberg; [2020]
    Keywords : Comparative Advertising; Market Position; Advertising Value; Malicious Comparative Advertising; Hierarchy of Effects;

    Abstract : In 2014, a long-stretched feud began between dairy company Arla Foods and oat milk company Oatly, and is continuously ongoing. The rivalry between the two companies includes advertising where the companies target one another, in different ways. READ MORE