Essays about: "customer concept"

Showing result 1 - 5 of 695 essays containing the words customer concept.

1. 1. Defining customer value in disruptive business models

   University essay from Göteborgs universitet/Graduate School

   Author : Antonia Welzel; [2023-07-20]
   Keywords : customer value; disruptive innovation; subscription-based car ownership;

   Abstract : Customer value is a relatively complex concept and is very dependent on the perspective that is taken as well as on the context of the value offer. The aim of this thesis is to identify how customer value is defined in more dynamic environments, specifically in the context of disruptive business models. The case company in the thesis is Lynk & Co. READ MORE

3. 2. SYSTEMATIC ANALUSIS OF DEPLOYING ARTIFICIAL INTELLIGENCE TECHNOLOGY IN RETAIL SECTOR FOR IMPROVING CUSTOMER SUPPORT AND REVENUE GROWTH

   University essay from Högskolan i Gävle/Avdelningen för ekonomi

   Author : NITIN GARG; SUMEET SOLANKI; [2023]
   Keywords : Customer Segmentation; Customer identification; Customer Satisfaction; Chatboat Assistance ;

   Abstract : Over the last decade, retailing has been shifted to online eras of selling. And in order toidentify the needs of customers companies are using several tools and AI is one of them.AI is used as most prominent and most reliable tool to find out the needs andrequirements of the customers. READ MORE

4. 3. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh

   University essay from

   Author : Yiming Yuan; Ziying Lai; [2023]
   Keywords : ;

   Abstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE

5. 4. Back-end for Front-end Connectorto Reduce Development Time : A Proof of Concept Project

   University essay from Högskolan i Halmstad/Akademin för informationsteknologi

   Author : Mattias Svensson; Alexander Runemark; [2023]
   Keywords : ;

   Abstract : This project, in collaboration with Consid AB, aims to develop a softwarethat reduces the time to market for new web projects to their customers. Theproject is called BFFConnector and handles requests and responses betweendifferent Content Management Systems (CMS) and the back-end server viaa structured communication channel (API). READ MORE

6. 5. Customer Journey in the Concept Store: An Analysis of Touchpoints and Journey Integration

   University essay from Lunds universitet/Institutionen för tjänstevetenskap

   Author : Tatev Nazaryan; Seo Hyun Chang; [2023]
   Keywords : customer experience; customer journey; customer journey touchpoints; concept store; journey integration dimensions; retail; new retail format; Social Sciences;

   Abstract : Date: May 15, 2023 Keywords: customer experience, customer journey, customer touchpoints, concept store, journey integration dimensions Project Purpose: The following study aims to enhance understanding of how customers experience different touchpoints within the concept store throughout each stage of the customer journey, as well as, explore existing and new dimensions of the customer journey integration. Theoretical Framework: The following study adopts the theory of customer journey since it helps to understand what touchpoints customers interact with throughout each stage of their journey that helps to shape their experiences. READ MORE