Essays about: "e-sport industry"

Found 3 essays containing the words e-sport industry.

1. 1. Predicting Counter-Strike Matches using Machine Learning Models

   University essay from Lunds universitet/Statistiska institutionen

   Author : Erik Broms; William Nordansjö; [2024]
   Keywords : Mathematics and Statistics;

   Abstract : Sports betting is a widespread industry where predictive modeling play a big role. The goal of this thesis is to explore the possibilities of machine learning within the realm of e-sport prediction. The data used for this thesis is publicly available data was recorded over a three year period. READ MORE

3. 2. Brand value co-creation within e-sport industry : A study on Generation Z’s brand relationship quality in brand value co-creation in the Vietnamese e-sport industry

   University essay from

   Author : Chau Le; Nhan Chau; [2023]
   Keywords : Brand value co-creation; brand relationship quality; e-sport industry; Stimuli-Organism-Response framework;

   Abstract : Brand value co-creation is an essential theme in Marketing research. The research aims to investigate the degree to which brand relationship quality on social media influences Generation Z’s motivation to co-create by applying the Stimulus-Organism-Response framework. READ MORE

4. 3. Enhancing the Value Proposition of Live Esports Consumption with AI Technology

   University essay from KTH/Industriell Marknadsföring och Entreprenörskap

   Author : Marcus Larsson; [2018]
   Keywords : AI; Consumer Value; DotA 2; Esports; MSSC; Neural Networks; PERFA; Value Proposition; AI; DotA 2; E-sport; MSSC; Neurala Nätverk; PERFA; Värdeerbjudande;

   Abstract : When a company includes a new technology or innovation into their value proposition, customers may perceive it as an enhancement or deterioration. This phenomenon was explored in this study with a case study of a present case in the esports industry. READ MORE