Essays about: "group buying"

Showing result 1 - 5 of 97 essays containing the words group buying.

  1. 1. Consumer multichannel buying behavior under the pandemic

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Jingming Zhang; Xinyu He; [2023]
    Keywords : Multichannel buying behavior; Covid-19 impact; Retail sales; Consumer purchasing behavior; Sweden; China;

    Abstract : Retail sales have increased significantly in recent years, posing a major challenge for merchants in maintaining a consistent consumer experience across several channels. Changing consumer behaviors have had a big impact on this shift in buying patterns. READ MORE

  3. 2. Sustainability and Customer Values as Part of Strategic Marketing : A Focus Group Study Exploring What Customers Value in a Sustainable FMCG Product

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Matilda Schill; Ebba Flykt; [2023]
    Keywords : sustainability; FMCG products; customer values; behaviors; marketing; hållbarhet; “FMCG”-produkter; kundvärderingar; beteenden; marknadsföring;

    Abstract : This is a focus group study to explore the marketing process for a start-up company about to develop and launch a sustainable razor. In this process, understanding what the customers value in a sustainable product for daily use, such as razors, and how to apply this in the marketing process is of great importance. READ MORE

  4. 3. Optimisation of warehouse for second-hand items using Machine Learning

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Simon Osnes; [2023]
    Keywords : Second-hand; Machine Learning; Data Analysis; Feature Selection; Clustering; K-Means; Second-hand; Maskininlärning; Dataanalys; Urval av Attributer; Klustring; K-Means;

    Abstract : Warehouse management and organisation often use the popularity of items to assign placements in the warehouse and predict sales. However, when dealing with only unique second-hand items another solution is needed. READ MORE

  5. 4. An institutional weakness? – The participation of Chinese miners in Ghana’s artisanal and small-scale gold mining (ASGM) sector.

    University essay from Lunds universitet/Graduate School

    Author : Enyam Joel Agbesinyale; [2023]
    Keywords : Chinese participation; ASGM; Institutional weakness; Rural transformation; Ghana; Social Sciences;

    Abstract : This thesis addresses the ongoing debate on the involvement of Chinese nationals in Ghana's artisanal and small-scale gold mining (ASGM) sector. Despite the Minerals and Mining Law, Act 703 (2006) prohibiting foreigners from engaging in ASGM, it is reported that about 50,000 Chinese nationals have migrated to rural Ghana to engage in illegal mining activities. READ MORE

  6. 5. Behind the Seams: Investigating the Balance of Cost and Sustainability in the Sourcing of Renewable Textile Materials

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Sasha Cohen Ioannides; Felicia Istrati; [2023]
    Keywords : Renewable Textile Materials; Sustainable Sourcing; Circular Economy;

    Abstract : The textile industry is a significant contributor to environmental pollution, with a substantial portion of this impact stemming from the upstream supply chain. Despite the growing recognition of renewable materials as a viable solution for achieving sustainability and circularity goals outlined by European legislators, existing literature has largely overlooked the relationship between buying firms and renewable textile material suppliers. READ MORE