Essays about: "guru literature"

Found 4 essays containing the words guru literature.

  1. 1. Konsten att komponera en rabatt

    University essay from SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Author : Julia Andersson; [2015]
    Keywords : växtkomposition; perenn; rabatt; mixed border; blandrabatt; komponera; Slottsträdgården; William Robinson; Gertrude Jekyll; Christopher Lloyd; Piet Oudolf;

    Abstract : Målet med denna studie har varit att ta reda på vilka komponenter som bygger en rabattkomposition och vad som gör att den kan kännas intressant och vacker året om. Förhoppningsvis kan studien användas som en vägledning vid växtkomposition. READ MORE

  3. 2. Percy Barnevik’s 200 Advice- Corporate Bullshit or Scientifically Proven Praxis : A picture of how well Guru Theory in general and Percy Barnevik specifically is connected to management research and practice

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Ella Erika Öster; Emilie Sjögren; [2014]
    Keywords : Percy Barnevik; Advice; Rigor; Relevance; Evidence; Guru Theory; Evidence Based Management; Managers; Practitioners; Management Research;

    Abstract : Percy Barnevik is one example of a renowned leader publishing a book, “Leadership- 200 advice”, on his experiences as a manager. The overall quantity of this so called Guru Literature on the market demonstrate that it exist a great interest in advice from business leaders but further raise a question of soundness of the advice. READ MORE

  4. 3. God-like or just like you?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Jelle Vonk; Carolyn Fox; [2013]
    Keywords : Management autobiographies; CEO; management books; guru literature; management fashions; Business and Economics;

    Abstract : Purpose: Management autobiographies are an important discourse in today’s management literature and we believe that they have become a great influence on management practitioners. In this study we aim to analyse how CEOs portray themselves in their autobiographies. READ MORE

  5. 4. The Levity of Homogenisation of Taste - A Critical Inquiry into the Standardisation Construct

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Johan Grundberg; Andreas Malmgren; Cecilia Cassinger; [2003]
    Keywords : homogenisation; hegemonisation; taste; Theodore Levitt; perception; meaning; modernity; consumption; standardisation; Management of enterprises; Företagsledning; management; Business and Economics;

    Abstract : For decades, Theodore Levitt's notion of the homogenisation of consumer taste, as a consequence of globalisation, has been used in the marketing literature to legitimise standardisation as global strategy. Levitt's notion of homogenisation of taste refers to a worldwide desire for modern, low priced, world-standard and dependable products from the modern, and primarily western, world. READ MORE