Essays about: "importance of external communication"

Showing result 6 - 10 of 104 essays containing the words importance of external communication.

  1. 6. Defining Success: The PR Measurement Maze

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Ellen Thorell; Clara Bergström; [2023]
    Keywords : Public Relations; Measurement; Evaluation; Communication Logic; Agency-Client Relationship; Legitimacy; Social Sciences;

    Abstract : This study addresses how a lack of shared understanding of how PR contributes to organisational success creates a challenge in demonstrating the value of PR activities. The challenge lies in legitimising PR work, as its value is often viewed as difficult to measure and evaluate. READ MORE

  3. 7. Perceptions and Challenges of Online marketing Professionals : Online marketing Professionals’ Perceptions of Challenges in the online campaign optimization process. A Qualitative Study

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Maria-Izabela Fieraru; Laura Tímea Kremeny; [2023]
    Keywords : online marketing campaigns; marketers’ perceptions; optimization process; challenges; the theory of planned behavior;

    Abstract : Online marketing professionals' perceptions about the challenges have got huge importance on marketing campaigns and conversion rates. Online marketing professionals' effective digital marketing strategies are crucial for businesses and clients to grow. READ MORE

  4. 8. Svenska lantbrukares tillämpning av arrendelagstiftningen : en undersökande studie om hur arrendelagstiftningen praktiseras i dagens lantbruk

    University essay from SLU/Dept. of Economics

    Author : Alva Hökbåghe; Beatrice Möller; [2023]
    Keywords : jordbruksarrende; beslutsteori; arrendelagstiftning; lantbruk; jordägare; arrendator; agricultural tenancy; decision theory; tenancy law; agriculture; landowner; tenant farmer;

    Abstract : Jordbruksarrende spelar idag en betydande roll för det svenska lantbruket genom att skapa en alternativ möjlighet att bruka mark och tillhörande byggnader. Den höga medelåldern hos lantbrukare idag ger en indikation på att det inom en snar framtid kommer ske ett större skifte av ägarstrukturen inom branschen. READ MORE

  5. 9. What Role for Europe? : An analysis of the political discourse of the heads of state or government of the European Union on Twitter during the first thirty days of the Russian invasion of Ukraine

    University essay from Uppsala universitet/Teologiska institutionen

    Author : Camille Robert van Hees; [2023]
    Keywords : Europe; EU; political discourse analysis; 2022 Russian invasion of Ukraine; Twitter;

    Abstract : On 24 February 2022, war returned to Europe, and the EU faced an enormous external crisis at its doorstep. As leaders' words and political discourse play a significant role during crises, it is crucial to study the reaction of EU leaders to the Russian invasion of Ukraine. READ MORE

  6. 10. Internal viewpoints in a governmental organization on two capacity development initiatives

    University essay from Lunds universitet/Riskhantering (CI); Lunds universitet/Avdelningen för Riskhantering och Samhällssäkerhet

    Author : Sebastian Sivam Wada; [2023]
    Keywords : Disaster risk reduction; capacity development; soft skills; Technology and Engineering;

    Abstract : Capacity development in the field of disaster risk reduction is suggested by the Sendai Framework to be the primary tool for obtaining the goals of globally reduced disaster risk. However, ownership in capacity development initiative is often skewed towards the external organization. READ MORE