Essays about: "international market framework or model"

Showing result 1 - 5 of 32 essays containing the words international market framework or model.

1. 1. International Market Selection of Home Region Oriented MNEs : An Exploratory Case Study into Frameworks and Challenges in Today’s Business World

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Felix Flint; Moritz Winkelius; [2023]
   Keywords : Internationalization; International Market Selection; MNE; Home Region Oriented; Multicriteria Decision Making Framework;

   Abstract : This study aims to explore the factors, aspects, and trends considered in the International Market Selection (IMS) process. Consequentially, it develops a deeper understanding of the challenges faced by home region oriented multinational enterprises (MNEs) during international expansion. READ MORE

3. 2. Navigating the Seas of Change: A Grounded Theory Analysis of the First Adopters of Wind Propulsion Technology in the Shipping Industry

   University essay from Lunds universitet/Institutionen för tjänstevetenskap

   Author : Sofia Laaksonen; Shazbah Shafi; [2023]
   Keywords : grounded theory; wind propulsion technology; shipping industry; sustainability; paradigm model; conditional consequential matrix; Social Sciences;

   Abstract : Study purpose: The maritime shipping industry, particularly the commercial sector, is a significant contributor to carbon emissions and environmental pollution. Various solutions are being proposed to enhance the sector's sustainability, including the adoption of wind propulsion technologies. READ MORE

4. 3. Förstå viktiga faktorer kring strategisk planering inför expansion av mjölkproduktion

   University essay from SLU/Dept. of People and Society

   Author : Johan Larm; [2023]
   Keywords : Strategi; planeringsprocess; mjölkföretag; the fuzzy front end modell;

   Abstract : För att säkerställa livsmedelsförsörjning i ett land är lantbruket helt fundamentalt. Sveriges befolkning har ökat samtidigt som livsmedelsproduktionen minskat. Stor potential finns för att öka den inhemska livsmedelsproduktionen. READ MORE

5. 4. Cultural Impact on Standardization/Adaptation of the Marketing Mix - A Qualitative Study on MNEs in the Sportswear Industry

   University essay from Göteborgs universitet/Graduate School

   Author : Matilda Arvidsson; Ruben Strandberg; [2022-07-05]
   Keywords : The Integration-Responsiveness Framework; Globalization; Localization; Standardization; Adaptation; Cultural Difference; Marketing Management; International Marketing;

   Abstract : In order for an international business to grow and secure competitive advantages, firms have to exploit and expand to new markets and pinpoint the importance of international marketing. Local market demand is highly related to cultural differences and consumer preferences which raises the dilemma whether firms should adapt their marketing mix to the new local market or use a cost-effective standardized model that is based on their host market. READ MORE

6. 5. The impact of open business model, innovation types and firm’s capital structure on product’s time-to-market and firm performance

   University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

   Author : Christoffer Nilsson; Belinda Hsu; [2022]
   Keywords : Business model framework; innovation; capital structure; time-to-market; firm performance; structural equation modeling; exploratory factor analysis;

   Abstract : For decades, globalization has introduced both opportunities and pressures for companies around the world by introducing freer trade, increasing foreign direct investment and the international use of intellectual property that boosted the diffusion of knowledge and technology. As a result, the international competition has become more intense for many firms. READ MORE