Essays about: "launching a new business"

Showing result 16 - 20 of 37 essays containing the words launching a new business.

  1. 16. Crowdfunding: Insights Into The Motives That Influence Entrepreneurs When Launching A Successful Campaign

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Sumit Duggal; Daniel Sassoon; [2015]
    Keywords : Business and Economics;

    Abstract : Crowdfunding has witnessed growing interest within academia in recent years, despite the underlying motivations for entrepreneur engagement in crowdfunding activities receiving little attention. The purpose of this study is to explore the motives that influence entrepreneurs when using crowdfunding and how these motives are related to each other. READ MORE

  3. 17. Våga satsa, våga misslyckas : en undersökning av hur lantbrukare påverkas av ett misslyckande

    University essay from SLU/Dept. of People and Society

    Author : Carolina Jutell; Malin Malmberg; [2015]
    Keywords : misslyckande; lantbruksföretagare; entreprenörskap; självkänsla; stigmatisering;

    Abstract : Ett misslyckande kan definieras på många olika sätt, beroende på lokala omständigheter och traditioner samt personliga värderingar. Det kan variera mellan total konkurs av ett företag eller en person, till enstaka uteblivna inbetalningar. Gemensamt för många definitioner är dock en stark sammankoppling med negativitet och felaktighet. READ MORE

  4. 18. Barriers in Launching New Products : - A comparative study of Swedish B2B companies

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Indira Ahmicic; Danielle Samuelsson; [2015]
    Keywords : New Product Launch; Barriers in launch processes; B2B; Swedish companies; SMEs; Marketing;

    Abstract : The marketplace in the 21st century is intense and highly competitive. Customers have a great variety of products and services to choose from, therefor gaining competitive advantage is crucial for a company´s survival. READ MORE

  5. 19. Business Model Innovation in Incumbent Organizations: : Challenges and Success Routes

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Ahmad Salama; Khawar Parvez; [2015]
    Keywords : Business model; business model innovation; business development; value proposition; challenges; incumbents; mature industries; competitive advantage;

    Abstract : In this thesis major challenges of creating business models at incumbents within mature industries are identified along with a mitigation plan. Pressure is upon incumbent organizations in order to keep up with the latest rapid technological advancements, the launching of startups that almost cover every field of business and the continuous change in customers’ tastes and needs. READ MORE

  6. 20. Creating a new food category - Insights from stakeholders in the Swedish Market

    University essay from Lunds universitet/Förpackningslogistik

    Author : Silvia Garcia Gonzalez; [2015]
    Keywords : New food category; positioning; Swedish food market; innovation; evolution; Technology and Engineering;

    Abstract : Title Creating a new food category - Insights from stakeholders in the Swedish market Author Silvia D. García González Division Packaging Logistics, Department of Design Sciences, Faculty of Engineering, Lund University Supervisors Märit Beckeman and Karla Marie Paredes Issue of Study The food industry faces a large number of challenges. READ MORE