Essays about: "lima"

Showing result 21 - 25 of 51 essays containing the word lima.

1. 21. CONSUMERS IN LOVE : A model to consumers heart

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Gustavo Lima Moraes de Oliveira; Suzanne Meinders; [2018]
   Keywords : Brand love antecedents; consolidated model; brand identification; brand evaluation; experience value; screening process;

   Abstract : PURPOSE To explain what impacts brand love. METHODOLOGY Quantitative approach, using online surveys, with a total of 462 participants. Additionally, a qualitative method was applied in the pre-study, using semi-structured in-depth interviews, and a total of 12 respondents. READ MORE

3. 22. Paleoglaciological study of the Ahlmannryggen, Borgmassivet and Kirwanveggen nunatak ranges, Dronning Maud Land, East Antarctica, using WorldView imagery

   University essay from Stockholms universitet/Institutionen för naturgeografi

   Author : Elena Serra; [2017]
   Keywords : ;

   Abstract : Paleoglaciological reconstructions based on glacial geological and geomorphological evidence areused to constrain and test numerical models of ice sheet extent and dynamics. The MAGIC-DMLresearch project (“Mapping, Measuring and Modelling Antarctic Geomorphology and Ice Change, inDronning Maud Land”) is trying to reconstruct the timing and pattern of ice surface elevation changessince the mid-Pliocene across western Dronning Maud Land, East Antarctica. READ MORE

4. 23. External factors and their influence on Green IS adoption: A qualitative study of 4 Swedish municipalities

   University essay from Lunds universitet/Institutionen för informatik

   Author : Azra Balic; Ana Carolina Donetto De Lima; [2017]
   Keywords : Green Information Systems; Swedish Municipalities; Public Organizations; Institutional Pressures.; Technology and Engineering;

   Abstract : The literature within Information Systems has approached Green IS from different perspectives and using different theoretical frameworks. The present paper analyzes the corre-lation between the existence of external pressures and Green IS adoption in the case of Swe-dish municipalities. READ MORE

5. 24. Paleoglaciological study of the Ahlmannryggen, Borgmassivet and Kirwanveggen nunatak ranges, Dronning Maud Land, East Antarctica, using WorldView imagery

   University essay from

   Author : Elena Serra; [2017]
   Keywords : ;

   Abstract : Paleoglaciological reconstructions based on glacial geological and geomorphological evidence areused to constrain and test numerical models of ice sheet extent and dynamics. The MAGIC-DMLresearch project (“Mapping, Measuring and Modelling Antarctic Geomorphology and Ice Change, inDronning Maud Land”) is trying to reconstruct the timing and pattern of ice surface elevation changessince the mid-Pliocene across western Dronning Maud Land, East Antarctica. READ MORE

6. 25. How to Advertise in 5 Inches or Less : A Qualitative Study Towards Mobile Advertising

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Gustavo Lima Moraes de Oliveira; Christoffer Lundberg; Fredrik Viktorsson; [2016]
   Keywords : Mobile advertising; smartphone; credibility; entertainment; informativeness; personalization; irritation;

   Abstract : Background: With the adoption of smartphones, a new mean of communication emerged for businesses, calling for deep knowledge on how to leverage this profitable direct-link to consumers. However, previous literature has mainly studied the subject from a quantitative standpoint with a theoretical foundation built on traditional advertising, hence, not studying the subject on its own. READ MORE