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Found 5 essays matching the above criteria.

  1. 1. Supply Chain Incentive Alignment in Bottom of the Pyramid environments

    University essay from Lunds universitet/Teknisk logistik

    Author : Rawan Yacoub; [2023]
    Keywords : Supply chain incentive alignment; Supply chain incentives; Bottom of the pyramid; Base of the pyramid; Multinational Corporations; Technology and Engineering;

    Abstract : Background: Alleviating poverty is critical for achieving sustainability (Zomorrodi et al., 2019). READ MORE

  3. 2. Intellectual property and R&D contracts:A closer relation between patent portfolio and contracts to guide and enhance strategic innovation decisions.

    University essay from Göteborgs universitet/Graduate School

    Author : CAROLINE STEINBOCK VILLARROEL; [2012-02-22]
    Keywords : ;

    Abstract : This thesis explores the hypothesis that Multinational Companies (MNC) sometimes lack historic information about contractual obligations attached to the patent portfolio due to poor management routines or processes and therefore MCN become less effective in new collaboration deals. This hypothesis is investigated particularly within the context of the multinational company, Nestlé. READ MORE

  4. 3. Enhancing Current Feedback Processes through Social Media Monitoring : An exploratory study of Social Media and Social Media monitoring practices within an MNC looking to combine new practices with traditional customer-centric processes.

    University essay from Ekonomihögskolan, ELNU

    Author : Fredrik Bergstrand; Emily Finlaw; [2011]
    Keywords : Social Media; Social Media monitoring; Customer Relationship Management; Intelligence; Knowledge Management; Data; Information; Knowledge; Organizational Learning;

    Abstract : This thesis provides an understanding of Social Media monitoring as a business intelligence system and how a multinational corporation can use these processes to complement existing traditional feedback processes. The purpose of this thesis is to provide the reader with a literature review of Social Media and Social Media monitoring, and an exploratory study of Social Media monitoring practices within a multinational corporation looking to integrate these systems. READ MORE

  5. 4. Managing Knowledge in MNCs: The case of the knowledge management initiative in the Volvo Group

    University essay from Göteborgs universitet/Graduate School

    Author : Sona Gevorgyan; Boban Ivanovski; [2009-08-24T11:46:32Z]
    Keywords : Knowledge; Data; Information; Knowledge Management; KM; Knowledge Management Systems; KMS; Knowledge Management Challenges; ICT; KM Processes; MNC; Volvo; Volvo Production System; Volvo Production System Academy; VPSA; Good Examples.;

    Abstract : It is imperative to never forget that knowledge is power, as it is the one and only true sustainable source of competitive advantage. Financial crisis or not, smart organizations are those which continuously utilize knowledge residing in the individual workers. READ MORE

  6. 5. The Evolution of E-Commerce : How to develop a successful Strategy?

    University essay from Handelshögskolan BBS

    Author : Corey Olson; Antonia Rödel; [2009]
    Keywords : E-Commerce; Business-to-Business; E-commerce Strategy Development; Customer Relationship Management; Online Buying Process; Customer Segmentation;

    Abstract : E-commerce presents a new format for doing business. It creates an efficient, yet complex, system providing potential time and cost savings. The main question is then how a comprehensive strategy is developed to outline the new process. READ MORE