Essays about: "media influence theory"

Showing result 1 - 5 of 228 essays containing the words media influence theory.

  1. 1. Weaponizing Ambiguity : How do nationalist political attitudes in pre-election periods influence anti-immigrant voting  in the MENA region?

    University essay from Uppsala universitet/Institutionen för freds- och konfliktforskning

    Author : Cécile Landiech; [2024]
    Keywords : nationalism; anti-immigration; Middle East; North Africa; Kais Saied; Recep Tayyip Erdogan;

    Abstract : This research paper explores the effect of nationalist attitudes on anti-immigrant voting, focusing on the securitisation of migrants and its influence on anti-immigrant sentiments as a causal mechanism. Previous research indicates a correlation between shock events such as a vast influx of migrants and the perception of competition as precursors to anti-immigrant voting. READ MORE

  3. 2. The role of social media in small and medium - sized restaurant businesses : A case study from Östersund, Sweden

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Sameera Prasanna Rodrigo; [2024]
    Keywords : Social media; SMEs; Restaurant business; RBV theory;

    Abstract : Background: Social media has revolutionized the restaurant industry, and it plays a significant role by changing and offering new ways to engage with restaurant customers and build stronger customer relationships, market their products and services, and acquire new customers, manage restaurant reputation, enhance brand awareness, and stay competitive in an increasingly digital world. Even though some restaurants recognize and utilize the potential of social media to deliver the above benefits, still there are some restaurants that have outdated social media accounts or completely inactive in social media. READ MORE

  4. 3. A risk of conflict – Perception or Reality? : A media study of securitization and strategic narratives in the Suwałki Gap.

    University essay from Uppsala universitet/Institutet för Rysslands- och Eurasienstudier

    Author : Fieke Margaretha van Dijk; [2024]
    Keywords : Securitization; strategic narratives; Suwałki Gap; qualitative content analysis;

    Abstract : This thesis studies news media published by Lithuanian, Polish and Russian news outlets on the Suwałki Gap and the Kaliningrad Oblast. It analyses whether and how these online news articles portray a risk for conflict in this geopolitical area for English-speaking audiences. READ MORE

  5. 4. NEGOTIATING STUDENTS’ SOCIAL MEDIA AND PERSONAL DATA PRACTICES IN SCHOOL

    University essay from Göteborgs universitet/Institutionen för pedagogik, kommunikation och lärande

    Author : I Wayan Heka Arcana Putra; [2023-07-05]
    Keywords : Social media practices; ; Personal data; ; School contexts; ; Negotiation; ; Human and non-human actors;

    Abstract : Purpose: This study aims to contribute to the existing knowledge by focusing on the translation process. In this context, the translation process refers to the negotiation and integration of students' social media and personal data practices from problematization to mobilization into the school setting. READ MORE

  6. 5. Turning Audiences into Activists: A Qualitative Case Study of PragerU and Moral Foundations Theory

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Natalia Pfeifer; [2023]
    Keywords : Social Sciences;

    Abstract : YouTube plays a significant role in the right wing media ecosystem, especially as an alternative source for news and information beyond traditional media outlets. PragerU is a far right YouTube channel with over 3 million subscribers and 1. READ MORE