Essays about: "Restaurant business"

Showing result 1 - 5 of 65 essays containing the words Restaurant business.

  1. 1. The role of social media in small and medium - sized restaurant businesses : A case study from Östersund, Sweden

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Sameera Prasanna Rodrigo; [2024]
    Keywords : Social media; SMEs; Restaurant business; RBV theory;

    Abstract : Background: Social media has revolutionized the restaurant industry, and it plays a significant role by changing and offering new ways to engage with restaurant customers and build stronger customer relationships, market their products and services, and acquire new customers, manage restaurant reputation, enhance brand awareness, and stay competitive in an increasingly digital world. Even though some restaurants recognize and utilize the potential of social media to deliver the above benefits, still there are some restaurants that have outdated social media accounts or completely inactive in social media. READ MORE

  2. 2. Quantifying liquid food waste : levels of liquid coffee waste, its causes and barriers and drivers for quantification in the Swedish food service sector

    University essay from SLU/Department of Molecular Sciences

    Author : Rosa Hellman; [2024]
    Keywords : sewage food waste; beverage waste; direct measurement; hospitality; restaurant; serving waste; food waste cause;

    Abstract : Food waste is a waste of resources required throughout the entire supply chain, leading to environmental impacts that could have been avoided. Coffee has a relatively high environmental impact partially due to the high consumption. To identify levels and sources of food waste, and consequently prevent it, quantification is used. READ MORE

  3. 3. A study on the association of firm-generated content on Instagram, affective customer engagement, and positive electronic word of mouth: Evidence from food industry of Pakistan

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Muhammad Usman Anwar; Usman Younis; [2023]
    Keywords : Firm generated content; Affective customer engagement; Perceived enjoyment; Perceived originality; Positive electronic word of mouth;

    Abstract : In marketing literature, the consumer engagement concept has gained the significant attention of researchers. Based on the stimuli-organism-response (S-O-R) framework, current research proposed to analyze the association between consumers' perception of characteristics of firm-generated content (FGC) on Instagram and positive electronic word of mouth by consumers through affective consumer engagement. READ MORE

  4. 4. Mechanisms to enable operational efficiencies in a virtual context

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Anton Palmén; Morgan Bryer; Nathan Nilsson; [2023]
    Keywords : Virtual kitchens; Operational efficiency; Business model canvas; Virtuality; Business and Economics;

    Abstract : Title: Mechanisms to enable operational efficiencies in a virtual context Seminar date: 1st of June 2023 Course: FEKH99, Bachelor Degree Project in Entrepreneurship and Innovation, 15 University Credit Points Authors: Morgan Bryer, Nathan Nilsson, Anton Palmen ´ Supervisor: Ziad El-Awad, Lund University Keywords: Virtual kitchens, Operational Mechanisms, Operational Efficiency, Business Model Canvas, Virtuality Research question: Research how the internal mechanisms of virtual restaurants enable high operational efficiency Purpose: On paper, virtual kitchens are more effective and profitable business ventures than traditional restaurants. The purpose of this thesis is to evaluate the internal mechanisms that enable operational efficiencies in virtual restaurants. READ MORE

  5. 5. Digitalising the Restaurant Visit: An Experimental Study of How QR Codes and Waiting Staff in the Ordering Process Affect Customer Satisfaction

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Anja Saksi; Benjamin Zubcevic; [2023]
    Keywords : Mere Presence; QR code; Digitalisation; Satisfaction; Fine Dining;

    Abstract : Digitalisation is becoming more prevalent in our society today, and customer preferences are changing with it. This thesis investigates the digitalisation of the restaurant business through taking a closer look at the impact replacement of waiting staff with digital QR codes has on customer satisfaction. READ MORE