Essays about: "multimodal communication"

Showing result 16 - 20 of 65 essays containing the words multimodal communication.

1. 16. Communicating Environmental CSR-Efforts in a Non-Sustainable Industry : A Comparative Study of Patagonia's and H&M's Environmental CSR Communication Using a Multimodal Critical Discourse Analysis

   University essay from Uppsala universitet/Institutionen för informatik och media

   Author : Sanna Viberg; Stephanie Balasingam; [2022]
   Keywords : ECSR communication; Slow fashion; Fast fashion; CCO; Transparency;

   Abstract : The fashion industry is distinguished by two types of companies: slow fashion companies, such as Patagonia, characterized by environmentally friendly business practices, and fast fashion companies, such as H&M, premised on a less environmentally sustainable business model (Fletcher 2010; Bick, Halsey & Ekenga 2018). Although Patagonia and H&M are founded on different business models, their ECSR communication is similar. READ MORE

3. 17. Body Positive Content on TikTok : A Critical Study on How Body Positive Content on Social Media Can Reinforce Body Negative Discourses

   University essay from Jönköping University/HLK, Medie- och kommunikationsvetenskap

   Author : Jonna Bayliss Larsen-Ledet; [2022]
   Keywords : Body positivity; body positive movement; body negativity; Multimodal Critical Discourse Analysis; TikTok;

   Abstract : This critical study examines how TikTok content from body positive trends may influence power relations and reinforce female body negative discourses. The study takes its departure primarily in Michel Foucault. However, additional researchers were brought in to expand on Foucault’s ideas by e.g. READ MORE

4. 18. Emotional Prosody in Adverse Acoustic Conditions : Investigating effects of emotional prosody and noise-vocoding on speech perception and emotion recognition

   University essay from Linköpings universitet/Institutionen för datavetenskap

   Author : Cecilia Ivarsson; [2022]
   Keywords : Speech perception; Emotional prosody; Emotion recognition; Noise-vocoding; Working memory capacity;

   Abstract : Speech perception is a fundamental function of successful vocal communication, and through prosody, we can communicate different emotions. The ability to recognize emotions is important in social interaction. Emotional prosody facilitates emotion recognition in vocal communication. READ MORE

5. 19. Who is this about? : A multimodal critical discourse analysis of the communication from volunteer organizations

   University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

   Author : Ewa Almkvist Lundberg; Nadja Flood; [2022]
   Keywords : Multimodal critical discourse analysis; social semiotics; systemic functional grammar; postcolonialism; othering; volunteer work; voluntourism;

   Abstract : The purpose of this study is to examine how three volunteer organizations present volunteer projects on their websites to identify who is constructed as central in the description of the project and which role is created for the reader. This study uses Multimodal Critical Discourse Analysis (MCDA), Systemic Functional Grammar (SFG) and Post-colonial theory as a theoretical framework to analyze visual and textual elements from three project descriptions. READ MORE

6. 20. The price of sustainable skincare : A multimodal critical discourse analysis of influencing on TikTok

   University essay from Jönköping University

   Author : Chiara Savorelli; [2022]
   Keywords : sustainable skincare; capitalism; TikTok; influencer; class discourse analysis;

   Abstract : This thesis investigates the role of so called sustainable influencers in the communication of sustainable skincare on TikTok. Several videos are analysed using MCDA as a method and enriching the analysis with interviews performed to the influencers whose videos have been object of examination. READ MORE