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Showing result 1 - 5 of 25 essays matching the above criteria.

1. 1. Lost in the Weeds : Understanding the Firm's Perspective of Regulations on Marketing Communications in the Canadian Cannabis Industry

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Benjamin Farnworth; Edward Williams; [2023]
   Keywords : External Regulation; Marketing Communication; Institutional Theory; Institutional Pressures; Isomorphic Pressure; Canadian Cannabis Industry;

   Abstract : Background: Marketing communication is the process of communicating with the customer, this is all communicative materials that are produced by the firm in order to influence the consumer. Regulations are all the rules, instructions, memos issued by a market authority that dictate the ways a firm may present their brand. READ MORE

3. 2. Sustainability in SMEs: Motives, Barriers, and Challenges of Environmental Management Systems Certification

   University essay from Göteborgs universitet/Graduate School

   Author : Stjepan Dodik; Suliman Karahman; [2022-06-30]
   Keywords : ;

   Abstract : This study aims to understand how SMEs in Sweden perceive the pre- and post-implementation motives of Environmental Management Systems (EMS) certificates through understanding motives for adopting EMS certificates for the first time and understanding motives for maintaining the certificates. Moreover, the study also aims to understand the barriers and challenges of EMS certificates in order to identify reasons that prevent SMEs from adopting certificates. READ MORE

4. 3. Early Insights in Accounting for the EU Taxonomy: A Case Study on an Industrial Company's Responses and Internal Implications

   University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

   Author : Johan Elam; Mattias Löfvenberg; [2022]
   Keywords : Institutional pressure; Management control systems; Strategic responses; Sustainability reporting; EU Taxonomy;

   Abstract : Scholars and practitioners have recently struggled in defining and integrating sustainability. In response, the European Commission enforced the Regulation (EU) 2020/852 in July 2020. Establishing a standard classification tool, defining environmentally sustainable economic activities to relocate financial flows towards low-carbon activities. READ MORE

5. 4. Sustainability in Property Asset Management : An overview of perceptions, important aspects and implementation of sustainability in Swedish commercial real estate companies

   University essay from KTH/Fastighetsföretagande och finansiella system

   Author : William Broberg Piller; Violeth Edgar Nyoni; [2022]
   Keywords : “Property”; “Asset management”; “Real Estate”; “Sustainability”; ”Fastigheter”; ”Hållbarhet”; ”Förvaltning”;

   Abstract : Due to the challenges posed by climate change, the notion of sustainability is gaining traction in the real estate industry. This study highlights property asset managers' conceptual understanding of sustainability, and explores whether the level of implementation of sustainability is actually achieving sustainability objectives through the management of commercial real estate. READ MORE

6. 5. Navigating EU Norms : A Case Study of Norm Resistance in Georgia's Electoral Reform Process

   University essay from Uppsala universitet/Statsvetenskapliga institutionen

   Author : Bibbi Pehrson; [2021]
   Keywords : normative power; EU; Eastern Partnership; norm resistance; rhetorical adaptations; Georgia; electoral reform;

   Abstract : EU’s international role as a normative power can be questioned as the current foreign policy of the Eastern Partnership implies a limit to the union’s ability to democratize. An alignment with EU norms is often seen through a dichotomy of compliance or non-compliance, overlooking other forms of resistance stemming from a nexus of international compliance pressure, and defiance pressure from hybrid regime structures. READ MORE