Essays about: "organizational CSR communication"

Showing result 1 - 5 of 26 essays containing the words organizational CSR communication.

  1. 1. CSR EMBEDDED IN THE CORPORATE DNA : A QUALITATIVE CASE STUDY OF CSR-BRANDING AND SUSTAINABILITY REPORTING WITHIN A NORDIC MULTI-BRAND ORGANIZATION IN THE BEAUTY INDUSTRY

    University essay from Umeå universitet/Företagsekonomi

    Author : Emelie Rantatalo; Linda Jonsson; [2023]
    Keywords : corporate social responsibility; corporate branding; CSR- branding; sustainability reporting; stakeholders;

    Abstract : CSR-branding has gained recognition and promotes organizations to incorporate CSRinitiatives into their branding strategies. Conversely, executing an effective CSR-brandingstrategy presents challenges such as aligning relevant initiatives with the corporate brand,assessing internal resources, and engaging external stakeholders. READ MORE

  3. 2. Bridging the Gap: Converging Finance and Strategic Communication for Sustainable Impact

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Julia Czajkowski Mikalsen; [2023]
    Keywords : strategic communication; sustainability communication; sustainable investments; Swedish banks; financial advisors; advisory meetings; paradoxes; perspectives of CSR; Social Sciences;

    Abstract : The pressing issue of sustainability necessitates a broader collaboration span across all fields, such as finance and communication. Investments hold substantial power in the current sustainability reform, and it is therefore crucial that they not only meet the escalating demands of society but also actively contribute to forging a better future. READ MORE

  4. 3. Impact of Communication of CSR Initiatives on Employee Commitment in Professional Service Firms: A Case Study of the Big Four in Sweden

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Sofia Kekkonen; Johanna Koch; Nadia Staude; [2022]
    Keywords : Corporate social responsibility; employee commitment; affective organizational commitment; CSR communication; professional service industry; employee engagement; employee motivation; Business and Economics;

    Abstract : Researches of the previous years have primarily focused on the impact of corporate social responsibility (CSR) and the communication thereof, yet there has been relatively few studies investigating the impact on internal stakeholders, namely employees. The organizational commitment of employees is influenced by different factors and it is important to investigate to determine the degree to which CSR can contribute to the affective organizational commitment of employees. READ MORE

  5. 4. The implementation of strategic CSR in small and medium-sized enterprises through leadership, communication, and decision-making processes : A qualitative study within the hotel industry

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Cécile Marie Andrée Bru; Stella Hrvatin; [2022]
    Keywords : Strategic CSR Implementation; hotel industry; SMEs; leadership; decision-making; communication;

    Abstract : This paper analyzes how Small and Medium-Sized Enterprises, SMEs in the hotel industry implement strategic Corporate Social Responsibility, CSR through the lenses of leadership, decision-making, and communication. Additionally, this research explores how the implementation differs between small and large hotel companies. READ MORE

  6. 5. Corporate Climate Initiatives: An Inside-Out Approach to Stakeholder Engagement

    University essay from Uppsala universitet/Institutionen för geovetenskaper

    Author : Matilda Hjelmqvist; [2021]
    Keywords : Corporate Social Responsibility CSR ; Employee Engagement; Environmental Communication; Stakeholder Management; Sustainable Development; Voluntary Climate Initiatives;

    Abstract : The aim of this case study was to explain how voluntary climate initiatives are communicated to employees, and the role of employee involvement as an antecedent for more strategic environmental sustainability work. More specifically, the project explored enabling factors for stakeholder involvement from a Corporate Social Responsibility (CSR) communication perspective. READ MORE