Essays about: "platform framing"
Showing result 1 - 5 of 28 essays containing the words platform framing.
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1. FACEBOOK IS NOW META. Meta's corporate sociotechnical imaginary and the discursive construction of the Metaverse as the social platform of the future
University essay from Institutionen för tillämpad informationsteknologiAbstract : The interpretive discourse-analytic framework of the Sociology of Knowledge Approach to Discourse is used to analyze how Meta's senior executives discursively frame the use of augmented reality and virtual reality in order to position the Metaverse as the next social platform during Connect 2021. The findings suggest five interpretive schemas that characterize the Metaverse as a social platform of the future: (a) the Metaverse as the next version of the Internet; (b) the Metaverse as a facilitator of presence and a connector of people; (c) the Metaverse as a marketplace in the Metaverse economy; (d) the Metaverse as a ubiquitous place in our daily lives; and (e) the Metaverse as a space designed in a responsible manner. READ MORE
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2. Gaining Social Power In a Time of Conflict : A case study on how the two superpowers China and the US are using security branding on Twitter to gain social power during an ongoing war.
University essay from Högskolan Väst/Institutionen för ekonomi och itAbstract : How are the two superpowers of the world using Twitter as a platform for gathering global support for their policies when tweeting about an ongoing international conflict? That is the question that is answered in this thesis through a small-N case study. A mixed-method content analysis, based on security branding and generic framing, was applied to the data to determine how security branding is used by the actors to acquire social power. READ MORE
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3. Media Framing by The Washington Post on TikTok : Shaping Public Perception of the Ukraine Conflict
University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Abstract : The Ukraine-Russia conflict in 2022 is rooted in historical, geographical and identity reasons. The world media has paid attention to this issue emphasizing its importance from the first moment. TikTok is a new medium that over the years transformed as a major source for spreading information to a large sum of people. READ MORE
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4. Framing theory on music streaming platforms : How vocabulary influences the user experience
University essay from Jönköping University/JTH, Avdelningen för datateknik och informatikAbstract : Music streaming services aim to provide users with personalized content to avoid information overload and increase the user experience. Besides the recommender systems that are involved to ensure users are provided with their musical preferences, vocabulary can play a significant role in achieving personalization. READ MORE
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5. The Mobilization of Civil Disobedience : A qualitative content analysis of the collective action framing of the civil disobedience movement Återställ våtmarker
University essay from Jönköping University/HLK, Medie- och kommunikationsvetenskapAbstract : The study “The Mobilization of Civil Disobedience” intends to shed light on how environmental movements frame climate change issues, present solutions and mobilize climate action through their communication on the social media platform Instagram. This study will examine the case of Återställ våtmarker (Restore wetlands), a Swedish movement known for its civil disobedience protests. READ MORE
