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Showing result 1 - 5 of 9 essays matching the above criteria.

1. 1. Implementing Strategy through PPM in an Internal Development Department

   University essay from Linköpings universitet/Projekt, innovationer och entreprenörskap

   Author : Simon Millard; [2023]
   Keywords : project portfolio management; project management; portfolio management; PPM; PBO; PMO; PMI; PM; SPM; project based organization; strategy; portfolio strategy; project portfolio structuring; portfolio structuring framework; resource allocation; matrix organization; strategic effectiveness; strategic alignment; aggregate planning; project evaluation; portfolio prioritization; project prioritization; prioritization method; portfolio selection; project selection; portfolio balancing; project scoring; portfolio budgeting; portfolio roadmap; project screening; projektportfölj; projekt portfölj; projekt-portfölj; portföljhantering; projektorganisation; projekt organisation; resursallokering;

   Abstract : The focus of strategy research has long revolved around strategy formulation rather thanstrategy implementation, despite the evidence indicating that intended strategies are rarelyachieved. Project portfolio management, PPM, assumes a crucial role in enabling strategyimplementation and can be regarded as a representation of the organization's actual pursuedstrategy. READ MORE

3. 2. Develop a Process for the Selection of New Continuous Improvement Projects : A case study of the prioritization of Lean Six-Sigmain the quality management team in an assembly industry through the AHP method

   University essay from Mälardalens universitet/Akademin för innovation, design och teknik

   Author : Roopa Attibele Prakash; Adeleh Edalati; [2023]
   Keywords : CI Projects; MCDM methods; AHP; FMEA; Project Prioritization;

   Abstract : The research focuses on the selection and prioritization of Continuous Improvement (CI)projects in organizations. This study emphasizes the importance of recognizing appropriatecriteria for selecting projects that align with an organization's needs, skills, and goals. READ MORE

4. 3. Overstretching the Corporate Brand: How to Guide the Brand Image When Extending the Brand?

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Nikolai Kozhevnikov; Sofia Rosin; Daniel Castro Jimenez; [2022]
   Keywords : Brand Extension Strategy; Brand Overstretching; Brand Portfolio Management; Brand Authenticity; Brand Image; Business and Economics;

   Abstract : Purpose: This paper aims to research how large corporations with diverse brand portfolios navigate their brand image and how they can avoid the brand overstretching issue. Design/methodology/approach: The methodology of this study implied qualitative case study analysis of three international brands imposed to the risk of brand overstretching, supported by the customer survey, as well as proposed theoretical framework based on the literature review secondary data. READ MORE

5. 4. Achieving a strategically aligned project portfolio : A case study on the Project Portfolio Management activities of selecting projects and allocating resources in a matrix organisation

   University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

   Author : Fredrik Lundell; Victor Roxlin; [2021]
   Keywords : Project portfolio management; PPM; portfolio alignment to strategy; selecting projects; allocating resources; matrix organisation; qualitative case study.;

   Abstract : Project portfolio management (PPM) is considered a central part for achieving intended strategies for organisations. However, only a percentage of strategies are actually realised, and whilst much previous research has focused on the formulation of strategies, less has been directed towards the realisation. READ MORE

6. 5. Sustainable Investment Strategies in Practice: Exploring strategy combination to achieve investment objectives

   University essay from Lunds universitet/Internationella miljöinstitutet

   Author : Tyler Robinson; [2019]
   Keywords : Sustainable investment strategies; investment objectives; ESG performance; financial performance; sustainable investment spectrum; Earth and Environmental Sciences;

   Abstract : Society faces significant funding gaps as it attempts to address crucial social and environmental challenges. One of the key barriers inhibiting the allocation of private capital to alleviate these funding needs is a lack of established methods regarding how investment practitioners can integrate sustainability considerations into investment processes. READ MORE