Essays about: "prevent of marketing"

Showing result 1 - 5 of 44 essays containing the words prevent of marketing.

  1. 1. Sustainability in SMEs: Motives, Barriers, and Challenges of Environmental Management Systems Certification

    University essay from Göteborgs universitet/Graduate School

    Author : Stjepan Dodik; Suliman Karahman; [2022-06-30]
    Keywords : ;

    Abstract : This study aims to understand how SMEs in Sweden perceive the pre- and post-implementation motives of Environmental Management Systems (EMS) certificates through understanding motives for adopting EMS certificates for the first time and understanding motives for maintaining the certificates. Moreover, the study also aims to understand the barriers and challenges of EMS certificates in order to identify reasons that prevent SMEs from adopting certificates. READ MORE

  2. 2. Universities and the Doughnut Strategy : Comparative analysis of university strategies and the integration of planetary and social boundaries and the general concept of sustainable development

    University essay from Linköpings universitet/Institutionen för tema

    Author : Juliane Kraskes; [2022]
    Keywords : Planetary Boundaries; Social Boundaries; Universities; Sustainable Development; Strategy;

    Abstract : The 21st-century climate crisis and human development are placing a burden on the planet and society and require strategic integration as well as education about sustainable development. Universities are educational institutions and have the potential to encourage and empower a climate-friendly individual and collective behaviours and educate about the importance of sustainable development pathways that are grounded in social and planetary long-term goals. READ MORE

  3. 3. Artificial Intelligence and Corporate Social Responsibility in the Online Gambling Industry

    University essay from Göteborgs universitet/Graduate School

    Author : Kristijan Salihovic; [2021-07-08]
    Keywords : Online gambling; Responsible gambling; Gambling addiction; Problem gambling; CSR; AI; Moral profit; Customer-oriented Moral and Systemic Proactivity; COMSP; Gambling-related Harm Reduction and Prevention; G-HARP; Cloud-based Global Gambling Registry; CGGR; International Gambling Standards; IGAS;

    Abstract : Background: Digital technology and the Internet have created the preconditions for the development of online gambling. Gamblers can play or bet online whenever they want and wherever they are. Gambling should be entertaining, allowing players to keep it in balance with other activities in their lives. READ MORE

  4. 4. Selection, Evaluation and Disclosure strategies : within the pheonomenom influencer marketing

    University essay from Umeå universitet/Företagsekonomi

    Author : Vendela Steinvall; Anton Leif; [2021]
    Keywords : nfluencer marketing; Influencer selection; Influencer evaluation; Disclosure strategies; Influencer characteristics; Relationship between brand and influencer; Influencer marketing decision maker; Marketing strategies;

    Abstract : Whilst influencer marketing has become a more common practice for decision makers within the field of influencer marketing, qualitative measurements are yet intangible and hard to measure, hence, requiring standardization. Recent scholars suggest that the phenomenon of influencer marketing have drastically changed over a short period of time, and there are reasons to believe that it is still changing. READ MORE

  5. 5. A qualitative study on how young employees value employer branding attributes in agriculture business context

    University essay from SLU/Dept. of Economics

    Author : Lucas Hylander; [2020]
    Keywords : employer branding; employer branding attributes; employee value proposition; agriculture employment; young employees;

    Abstract : Governments and organisations have set targets for increased food production as a result of an increasing population. In order to increase food production, the capacity of agricultural enterprises needs to be expanded. READ MORE